Expo West Intro: New Products from Q Drinks

Q Drinks has added Q Kola and Q Club to its line of sparking drinks and will sample both new products at Natural Products Expo West. Q Kola is a cola made with a number of organic fruits and spices including cinnamon, cloves, coriander, kola nut, lemon, lime, orange and nutmeg . The cola is lightly sweetened with organic agave, contains no sugar or high fructose corn syrup, and contains 70 calories per serving.

A New First: Oatworks

Entrepreneur-turned-investor Tom First is apparently going into the oat drink business with a product called Oatworks, a new health and wellness drink that uses a water-soluble form of oat fiber to provide nutritional benefits, satiety, and energy. The product, which uses a Swedish ingredient called PromOat, currently has two flavors, pomegranate and blueberry, and mango and peach.

Early Registration Discount for BevNET Live Summer 2012 Ends on March 30

Just a reminder: the early registration discount for BevNET Live Summer 2012 ends on March 30. BevNET Live, the industry’s largest conference for beverage entrepreneurs and executives, is being held at the Metropolitan Pavilion in Manhattan on June 4 and 5. The event features numerous networking events, including a half-day Expo and the popular New Beverage Showdown competition for start-up brands.

Review: GolferAID

Billed as “The World’s Most Advanced Functional Golf Beverage,” GolferAID is a doctor developed beverage that was designed with the golfer in mind.  Unfortunately, it seems as though they’ve taken…

Sokenbicha to Debut New Aloe Flavor in March

Sokenbicha, a Japanese-blended RTD tea brand managed by Coca-Cola's Venturing and Emerging Brands (VEB) unit, has introduced a new aloe flavor. The new flavor is called Replenish and is a jasmine tea blend made with aloe, organic green tea, jasmine flower, rose hips, ginseng and ginger, and is flavored with mint and pear.

Expo West Debut: Harmless Harvest Coconut Water, 16 oz.

Harmless Harvest is set to launch a 16 oz. bottle for its 100 percent raw and organic coconut water. The new package size has a suggested retail price of $4.99 and will be distributed nationally - along with its 8 oz. counterpart - at natural foods stores, grocery stores, and co-ops through UNFI. Harmless Harvest wrapped up a three month exclusive deal with Whole Foods on January 1, and its coconut water is now sold in over 1,000 stores across the country.

Expo West Intro: Cobá’s New Horchata Flavor

Cobá, a Los Angeles-based beverage company that produces a line of aguas frescas, will debut a new Horchata flavor at Natural Products Expo West. The rice water-based aguas frescas is made from all-natural ingredients and sweetened with 100 percent organic cane sugar. Cobá describes the new Horchata flavor as slightly creamy and light in body with notes of cinnamon and vanilla.

Review: Rockstar Coconut Water Energy + Hydration

Here’s another new product introduction from Rockstar: Coconut Water Energy + Hydration.  Made with 10% coconut juice, this entry blends hydration elements with caffeine and other ingredients that are typically…

Activate Slapped with Class-Action Lawsuit

And the hits just keep on coming. A class-action lawsuit filed in Los Angeles Superior Court on Feb. 24 accuses Rising Beverage Co. – the owner of Activate -- of dishonest and misleading statements in its advertising about the freshness of Activate’s key innovation, its “in-the-cap” reservoir of dry vitamins versus those pre-mixed in other beverages.

Review: Rockstar Iced

Rockstar has recently added a few new flavors to their lineup (additional reviews coming over the next couple of days) and today we’re taking a look at their new “Iced”…

Expo West Debut: Guayaki Sparkling Yerba Mate

Guayaki Yerba Mate is expanding into another category format, releasing a trio of sparkling yerba mate beverages – including a cola flavor -- in 12.5 oz. slim cans. The company will debut the line extension at Natural Products Expo West next month. It’s part of a larger, ongoing plan to help turn yerba mate into a more recognizable ingredient – and one with a more easily understood purpose.

Expo West Intro: Rob’s Really Good “Pirate’s Daughter”

Rob's Really Good will launch "Pirate's Daughter," a new green tea and lemon blend, at Natural Products Expo West. Pirate's Daughter is made with 100 percent certified organic ingredients including green tea, peppermint, spearmint, lemon verbena, and lemon myrtle. The beverage is sweetened with organic cane sugar and contains 50 calories per 8 oz. serving.

Coke Testing New Distribution of PlantBottle

Coca-Cola has begun to test distribution of Coke, Diet Coke, Coke Zero, Sprite, Fanta Orange and Mello Yello in its plant-based PET bottles, according to the Atlanta Journal-Constitution. The move marks the first time that Coke has used its PlantBottle, a PET container made from at least 30 percent plant-based materials, for any products other than Dasani.