Daily Briefing (Insiders Only): Langers Jumps in on Cola

The family behind Langers Juice Company never imagined it would get into the soda category when it founded the health-minded business back in 1960. But in 2024, up is down and soda is good for you (well, better-for-you to be completely accurate).

Prime Countersues Mark Anthony Brands Over Messi Sports Drink Claims

Logan Paul and KSI’s Prime Hydration is hitting back at Mark Anthony Brands’ Más+ by Messi, a sports drink developed in collaboration with soccer legend Lionel Messi, claiming that visual similarities between the brands is creating consumer confusion.

Finances in Focus at BevNET Live Winter 2024: Piper Sandler, Rocana, Willow, Barrel, Life Aid discuss Investing and Capital Strategies

Finding investors and lenders is always a concern for beverage entrepreneurs, but the past two years have been incredibly difficult, particularly at the seed and series A rounds. For more established brands it hasn’t been a picnic, either: as strategic activity has slowed, fundraising for institutional investors has taken longer and that means founders have been faced with tough terms and valuations – if there are any entreaties at all.

Daily Briefing (Insiders Only): Lifeway Rejects Second Danone Purchase Offer

Lifeway Foods spent little time weighing a second acquisition offer from Danone North America, and the answer is still “no.” The kefir producer officially rejected Danone’s proposal this morning, which included acquiring all remaining Lifeway shares for $27 per share – around $307 million total.

Bawi Closes $3.5M To Scale Operations

Agua fresca maker Bawi has raised a $3.5 million seed round led by a $1.5 million infusion from Brand Foundry as the Austin-based brand scales operations for a distribution push in 2025.