Video: New Beverage Showdown Presentations from BevNET Live Winter 2011 – Part 2
Here are the final three presentations from New Beverage Showdown 2: Runa, 82Go, and the winner of the competition, Coco Café.…
FRS: “Tebow Effect” in Full Force
The Denver Broncos might have lost last Sunday, but they’re still “Tebowing” at FRS. The functional beverage company, which relies on the antioxidant quercetin to provide an energy boost, has…
Review: Sipp
Sipp, which calls itself the “champagne of sodas,” has extended their lineup since we first took a look at the product. Two new flavors are part of the Sipp brand,…
Video: New Beverage Showdown Presentations from BevNET Live Winter 2011 – Part 1
After an energetic and dramatic debut at BevNET Live Summer 2011, BevNET reprised the “New Beverage Showdown” at our recent winter conference in Santa Monica. The beverage brand competition - developed in partnership with Coke's Venturing and Emerging Brands Unit – offers the founders of six new companies the opportunity to showcase their business plan and products in front of a panel of expert judges. Here are the first three presentations, from Joia, HDX, and Jetway; you’ll be able to view the remaining three tomorrow.
Review: Aloe Gloe
Aloe Gloe, which is a product of LA Libations that was announced this Fall, is an aloe vera enhanced beverage that’s taking a different path than the products that typically…
Review: Omega Water
Omega Water is an enhanced water is a zero calorie beverage that is enhanced with vitamins and omega 3 (in case you couldn’t figure that out from the name). With…
Facing SEC, “Rudy” Gives Up
Inspirational former Notre Dame football icon Daniel “Rudy” Ruettiger has agreed to pay nearly $400,000 in fines to the Securities and Exchange Commission to settle charges that he lied to…
Review: Taylor’s Tonics – Holiday Fizz
Just in time for the holidays, Taylor’s Tonics proudly delivers the 2011 Holiday Fizz Collection to select natural food retailers and Cost Plus World Market locations nationwide. With a $5.99…
Tea and Ready-to-Drink Tea Market to Reach $8.3 Billion by 2014
Growth in the distribution of tea drinks in convenience store and natural foods channels as well as rising consumer demand for Fair Trade Certified tea products, will help propel U.S. sales of tea and ready-to-drink tea products to reach $8.3 billion by 2014, according to a new MarketResearch.com report. The report estimates that the U.S. tea market will reach $6.5 billion in sales in 2011, up 5.2 percent over last year, and steadily rise over the next three years.
Video: Two-Headed Monster at BevNET Live
It’s one of the most successful independent beverage brands in the world, as well as a darling of Wall Street, but Monster Energy’s chief achievement seems to be its near-limitless…
Review: Sneaky Pete’s Naturally Oatstanding Beverages
Sneaky Pete’s Oatstanding Beverage is an all natural beverage that is enhanced with with oat bran extract. Each 12 ounce bottle contains 3 grams of dietary Fiber and 2 grams…
Review: Xyience Frost Berry
Xyience Frostberry Blast is a limited edition zero calorie energy drink that is sweetened with a blend of sucralose and ace-k. The product has a mild citrus berry flavor and…
Karma Covers New England, Expands Retail Authorizations
Following recent distribution agreements with Polar and De Crescente, Karma Wellness Water has gained an even larger foothold in the Northeast as the company announced new ties with several distributors in Maine, New Hampshire, and Vermont. Karma, a cap-activated enhanced water, is also now authorized for sale in a number of retailers in the New England region including Roche Brothers and Market Basket.
NY Post: Pepsi Will Lay Off 1,000 Employees to Fund New Marketing Initiatives
After a year in which Diet Coke surged past Pepsi as the third bestselling soft drink in the U.S., PepsiCo will dramatically increase the size of its marketing budget in 2012 and lay off more than 1,000 employees – included some at its Purchase, N.Y. headquarters - to partially offset the costs, according to The New York Post. While PepsiCo declined to comment on the matter, The Post cited three sources who confirmed the details of the plan.