Review: Celsius: Calypso Shot

Way more than just energy! A taste of the tropics- Celsius’ tropical fruit flavored pre-exercise shot provides the same great flavor profile and clinically validated benefits as the Celsius supplement…

Review: Fighting Cock

Fighting Cock Energy Drink (FCE) is a concept that was born on the cusp of the energy drink boom that has come to fruition through the convergence of key individuals.…

BevNET LIVE Winter 10 recap and photos

BevNET LIVE Winter 2010 took place on December 6 and 7 in Santa Monica, California. Over 330 beverage professionals gathered at the Loews Hotel for two full days of learning…

Review: HiBall: New Vanilla Flavor

Hiball Energy is the pioneer of a completely new category of energy drinks: refreshing, sparkling energy waters and juices. Hiball’s Sparkling Energy Waters are the only energy drink in the…

Sweat: To Grow, Assess Opportunities

The ability to meet consumer needs is one thing, but a beverage company will only grow if consumers perceive it as authentic, said FRS CEO Carl Sweat during BevNET Live’s…

Review: 6 Shooter Energy Shot

6 Shooter Energy Shot is packed with maca root extract, ginseng, goji berry, 150mg of caffeine, and a host of vitamins. However, the brand’s biggest assets are its unique flavor…

Review: Rebootizer

Rebootizer is a detoxifying drink made from natural fruit and plant extracts. It comes packaged in a unique pouch format, which has separate areas for liquid and the powdered ingredients…

Review: Palo

Mamajuana is a combination of specific tree bark, roots and herbs that were first consumed by the indigenous Taino Indians to increase strength, endurance and provide natural energy. Traditionally prepared…