Review: Doc Zola

Doc Zola, “The Keeper of Good Taste,” is a crisp cinnamon flavored CSD with a smooth cherry finish. Not very heavy and yet it satisfies that dark soda craving.…

5-Hour founder explains common sense approach

Manoj Bhargava, founder and CEO of 5-Hour Energy-maker Living Essentials, presented a view of brand building at BevNET Live that cuts against convention by dispensing with consultants, employing “trunk-slammers” (small…

Coconut Water Makers See Change in New Year

Coconut water, a product category currently surging as a result of the intense marketing efforts of three highly motivated firms, is poised for change in 2010. Vita Coco founder Michael…

BevNET Announces Best Beverage Product, Innovator of 2009

Article and Photos by Carolyn Craven BevNET.com announced the winners of its “Best of 2009” awards Monday, with Mark Hall, president of Monster Beverage Company, capturing the prize for Innovator…

Buppert, Staalstrom leave BAWLS

Hoby Buppert and Christina Staalstrom, two of the energy drink category’s early stalwarts, have left BAWLS-maker Hobarama LLC. Buppert, chief executive officer, and Staalstrom, chief operating officer, acknowledged their departure.…

Review: Crayons: New packaging

Featuring labels that have been designed for various artists, Crayons has recently refreshed the look to their product. The new line also adds PET bottles in both single and multi…

Review: CasCal All Natural Soda

CasCal is a unique CSD that features a French designed formulation that’s produced in the USA. Each bottle of CasCal includes fermented malt, fruit, and botanicals, but has no alcohol.…

Review: Montauk Beverage Works Iced Tea

Montauk Beverage Works is an upstart beverage company that was created to fulfill the owner’s passion of creating a healthier iced tea. Their first product is an agave sweetened black…