Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

DIAGEO's Iconic "Ghost" Distillery Returns After 40 Years, Re-envisioned For The Future To Push The Boundaries Of Experimentation In Scotch Whisky

PRESS RELEASE posted by DIAGEO

May. 15, 2024 at 3:49 pm

XLinkedInRedditFacebookEmail
Report Press Release
Spirits Companies

In a landmark moment for Scotch Whisky, Port Ellen Distillery on Islay has reopened after more than 40 years. As the finale in DIAGEO’s $236 million investment in Scotch Whisky distilleries, Port Ellen has been designed to push the boundaries of Scotch through visionary experimentation.


The iconic Islay distillery has undergone a transformation, leveraging its rich heritage to chart an innovative path forward. Founded on Islay’s southern coast in 1825, Port Ellen was renowned for producing a distinctly smoky Scotch Whisky, primarily used in blends. However, like many other distilleries of its time, it ceased operations in 1983. During its closure, the whisky garnered widespread acclaim and became highly sought after by collectors. In 2017, DIAGEO announced its intention to resurrect the distillery, and today marks the culmination of that journey.


The re-envisioned distillery features an ultra-modern design with an unobstructed line of sight through the transparent glass stillhouse to the stunning coastline of Islay. At the center of this rebirth are two new pairs of copper pot stills that produced the first Port Ellen in over forty years. The Phoenix stills, recreated as an exact replica of the original stills from 1983, will run alongside a smaller set of Experimental stills to allow for innovation.


Port Ellen aims to chart an Atlas of Smoke and explore this flavor profile utilizing a range of experimental elements. The distillery was the first to export whisky to North America in 1848 and led the introduction of a bonded warehouse system still used today. The new distillery draws inspiration from this past with the Ten Part Spirit Safe, allowing multiple cuts to be drawn from the heart of the run, accessing unexplored flavors.


Further innovations include a Six-part Roller Mill for added precision and an onsite laboratory supporting exploration into the flavor of smoke. The laboratory allows immediate testing of experiments, reducing environmental impact. Furthermore, Port Ellen Distillery will be carbon neutral from the start. The team has employed methods to ensure this, including using electricity from neutral resources and optimizing water and heat usage. The energy used across the distillery is obtained from renewable sources, including liquid biofuel, in line with Diageo's Society 2030 Spirit of Progress plans.


Ali McDonald, Master Distiller at Port Ellen, says, ‘It is an honor to take up this new position at the helm of an iconic distillery and build on Port Ellen’s pioneering past. Port Ellen holds a very special place in the hearts of passionate whisky aficionados, and to see spirit flow off these stills once again is an incredible moment for the Islay community and wider whisky world. We are deeply committed to pushing the boundaries of Scotch through experimentation – I’m excited to see what we can now create.’


Port Ellen Gemini, a new release to celebrate the rebirth of the trailblazing Islay distillery, is available to purchase by registering with a concierge at DiageoRareandExceptional.com. The 44-Year-Old Scotch Whiskies were drawn from three 1978 European oak casks, specifically selected for this experiment, before being split into two whiskies which took diverging paths of maturation.


The reopening is also marked by the reveal of a scientific digital artwork, “Out of the Ether,” that forms the first chapter in the Port Ellen Distillery’s mission to chart an Atlas of Smoke. Using high-performance liquid chromatography (HPLC) and gas chromatography, the chemical composition of the two Port Ellen Gemini Whiskies has been analyzed over the last two years of their maturation to give a detailed dataset revealing the differences in the additive and extractive impact of both casks.


With data visualization experts Bose Collins, Port Ellen developed a bespoke algorithm “Smoke DNAi” to decode and visualize this data and explore whisky smoke's intricate composition and evolution during aging. The artwork brings the magic of maturation to life: a stunning visual simile of the flavor profile of these rare twin whiskies.


In the future, Port Ellen’s SmokeDNAi can be used by the team at the distillery to visually compare and contrast other liquids to shine a fresh light on the smoky flavors within Scotch Whisky in an ongoing quest to chart the Atlas of Smoke.


Aimée Morrison, Port Ellen Master Blender, speaks of the future: ‘Port Ellen will be defined as a distillery that will push boundaries. Each element of the production process allows us to innovate from day one, with an on-site laboratory we can delve into scientific research to examine the possibilities of this legendary Islay malt. We will better understand how the nuanced flavors from cask-to-cask shine in different ways; with the rolling smoke weaving its way through the heart of Port Ellen. Collectively we will endeavor to maintain the undeniable quality of Port Ellen and create whiskies for the future. Through our bespoke algorithmic image machine we reveal today, we can learn even more about the enigma of smoke and bring people with us on this journey - from Islay to the world!’


A range of experiences will be available to book in June, from a full-day private immersion for connoisseurs to shorter introductions to the production process. Port Ellen will also hold a monthly open day to ensure that followers can see inside the distillery and witness Port Ellen spirit be crafted once again.


These experiences provide tastings of Port Ellen Gemini, the opportunity to draw from casks of historic stock, and explore the maltings that have provided smoky malt to Islay distilleries since the 1970s. Within the original Port Ellen Pagoda, a new ideas and experimentation space allows visitors to consider current and future experiments in service of Port Ellen’s mission to examine every facet of flavor as it charts an Atlas of Smoke.


The distillery also features work by award-winning artists, including multiple Queen Elizabeth Scholarship Trust scholars Lucy May Schofield, Fung + Bedford, Eleanor Lakelin, and Harry Morgan, Daniel Brophy, and Object studio.


Please drink responsibly.


BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Latest News

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

SPONSORED POST
Why the Future of Functional Beverages Is Defined by Consumer Experience

Why the Future of Functional Beverages Is Defined by Consumer Experience

Marketplace

Contract Manufacturing & Packaging Services - Portland, Maine Area

Contract Manufacturing & Packaging Services - Port...

View All|Post a Listing

Featured Jobs

Sales Representative – Los Angeles County - Coronado Brewing

Sales Representative – Los Angeles County - Corona...

Innovation Tech 1 - Sierra Nevada Brewing Co.

Innovation Tech 1 - Sierra Nevada Brewing Co.

Beverage Sales Rep - American Craft Distributors

Beverage Sales Rep - American Craft Distributors

Regional Sales Representative - Chicago - Maplewood Brewing and Distilling

Regional Sales Representative - Chicago - Maplewoo...

Area Sales Manager - New Jersey - Good Boy Vodka

Area Sales Manager - New Jersey - Good Boy Vodka

Territory Manager - Full Sail Brewing Co.

Territory Manager - Full Sail Brewing Co.

View All Jobs|Post a Job

More News

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

New Beverages: Creatine, Protein, Caffeine and Everything In Between

New Beverages: Creatine, Protein, Caffeine and Everything In Between

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer | Berkeley, CA - Gilman Brewing Company - Gilman Brewing Company
  • Lead Brewer - Smog City Brewing Co. - Smog City Brewing Co.
  • Cellar Operator - Craftsmith Beverage - Craftsmith Beverage
  • Packaging Operator - Craftsmith Beverage - Craftsmith Beverage
  • Director of Sales – Retail - Coast Beacon - Coast Beacon
  • Brewery Operator - 3rd Shift - New Holland Brewing Co. LLC - New Holland Brewing Co. LLC
  • Packaging Operator - Hopworks Brewery - Hopworks Brewery
View AllPost a Job

Recent Articles

  • Newswire
  • Features
  • Spirits
  • Beer
  1. Coca-Cola Consolidated Announces New Partnership Bringing Coca-Cola Products to Kiawah Island Golf Resort
  2. Sazerac Company Continues Investing in Kentucky with Acquisition of Garrard County Distilling
  3. Redwood Empire California Whiskey Announces New Limited-Edition: “The Hyperion”
  4. New Riff Re-releases Sherry-Finished Malted Rye
  5. London Welcomes SANE: London's First Dedicated Sake & Wine Bar
  6. VKTRY Protein Launches The Athlete’s Protein Shot Nationwide at GNC
  7. Himvana Expands Himalayan Herbal Tea Range With Botanical Blends
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. Taste Radio: When Landing Millions Starts With A ‘FirstLook’
  3. 7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart
  4. Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation
  5. New Beverages: Creatine, Protein, Caffeine and Everything In Between
  6. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  7. Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. RTDs Deliver 38% of Bev-Alc Innovation Dollars from Just 22% of Items
  3. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  4. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  5. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  6. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  7. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  1. Sapporo USA to Lay Off 58 in 1st Phase of Stone Escondido Brewery Wind Down
  2. Press Clips: Increased Brewery Visits, A New Mexico Hermit-Crabbing and Sierra Nevada Agua Azul Spiked Agave Seltzer
  3. Gallup Poll: Record Low Respondents Believe They ‘Drink Too Much;’ Total Drinkers Unchanged from 2025
  4. Boston Beer CFO Diego Reynoso to Exit; Formal Search Launched for Replacement
  5. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  6. NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items
  7. Great Lakes Bets on Seasonal Variety Packs to Fuel 2026 Growth
View All|Submit News

Promoted PR Posts

New Functional Beverage Company Hits the Ground Running

New Functional Beverage Company Hits the Ground Running

f'real By Rich's Debuts New Blender and Summer Flavors: Orange Creamsicle Milkshake and Frozen Lemonade

f'real By Rich's Debuts New Blender and Summer Flavors: Orange Creamsicle Milkshake and Frozen Lemonade

Novo Fogo Names Matt Follis Vice President of Sales

Novo Fogo Names Matt Follis Vice President of Sales

EVEN Brings Total Bar Zero-Proof Solution to Paycor Stadium, Home of the Cincinnati Bengals

EVEN Brings Total Bar Zero-Proof Solution to Paycor Stadium, Home of the Cincinnati Bengals

Ola Mate Expands Into Wegmans Stores Across the Northeast and Mid-Atlantic

Ola Mate Expands Into Wegmans Stores Across the Northeast and Mid-Atlantic

15-Year-Old Egypt Dean Turns Kendrick Lamar Royalty Money Into Seven-Figure Investment in Ballislife HYDRO Sports Drink

15-Year-Old Egypt Dean Turns Kendrick Lamar Royalty Money Into Seven-Figure Investment in Ballislife HYDRO Sports Drink

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase