Hella Cocktail Co.'s New Margaritas Achieve Double Victory at 2024 SIP Awards & San Francisco World Spirits Competition

NEW YORK, N.Y.-- Hella Cocktail Co., the top choice for cocktail lovers, has achieved remarkable award success for its newest line of Hella Margaritas in the latest round of the beverage industry’s most respected competitions.

Hella Cocktail Co. celebrates significant medal wins for all three flavors of its Hella Margaritas, achieving top honors in two revered spirit competitions - the San Francisco World Spirits Competition and the acclaimed 2024 SIP Awards. 

The company’s innovative take on RTD Margaritas has been recognized with top medals, cementing the company as a leader within the RTD beverage industry and indicating a strong preference for their quality and flavor among discerning judges and consumers alike.

Highlighted Achievements:

●      Hella Pineapple Margarita:  Platinum Award at the SIP Awards, Gold Medal at The Tasting Alliance's 2024 San Francisco World Spirits Competition.

●      Hella Habanero Margarita: Double Gold Medal at the SIP Awards, Gold Medal at The Tasting Alliance's 2024 San Francisco World Spirits Competition.

●      Hella Classic Margarita: Double Gold Medal at the SIP Awards, Silver Medal at The Tasting Alliance's 2024 San Francisco World Spirits Competition.

In the recent 2024 San Francisco World Spirits Competition, organized by The Tasting Alliance, all three Hella Margaritas won top medals with both Hella Pineapple and Hella Habanero winning Gold Medals, and Hella Classic securing the Silver Medal. This competition is regarded as a significant benchmark for the best in wine, beer, and spirits, making the win a considerable accolade for Hella Cocktail Co.

Additionally, at the 2024 SIP Awards, the distinction continued with Hella Classic and Hella Habanero receiving Double Gold Medals and Hella Pineapple being awarded a Platinum Medal. Platinum signifies a spirit of exceptional quality with outstanding marks from consumer judges, while Double Gold indicates a top percentile position within the category, highly recommended by consumers for its excellence.

"We're thrilled to have achieved such remarkable awards,” said Tobin Ludwig, Co-Founder of Hella Cocktail Co. “Not only do they serve as a testament to our dedication of crafting delicious, high-quality beverages, but they also underline our commitment to providing an exceptional and inclusive drinking experience for cocktail enthusiasts everywhere."

By winning in such diverse and consumer-driven competitions, Hella Cocktail Co. reinforces its status as an innovator and frontrunner in the RTD market.

Hella Cocktail Co. was founded on the principles of celebrating life's moments with quality, craft beverages. Being minority-owned, the company ensures that all of their products, from mixers to RTDs, are made with real ingredients and no artificial substitutes.

About Hella Cocktail Co.

Established in 2011 by Jomaree Pinkard, Eddie Simeon, and Tobin Ludwig, Hella Cocktail Co. is a minority-owned and community-grown brand based in New York City. Hella produces botanically-inspired mixers and bar-quality beverages, formulated with real ingredients and a commitment to authenticity. As an inclusive brand that values celebration and craftsmanship, Hella Cocktail Co. places emphasis on offering an elevated choice that enables everyone to partake in toast-worthy moments.