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BevNETPress Releases

Better For You Soda Comes Of Age With Fast-Growing Säti Soda, Free Of Chemicals, Artificial Sweeteners & Additives

info_outline PRESS RELEASE posted by Christie & Co

Aug. 15, 2024 at 2:45 pm

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Pouring On Great Flavor & Wholesome Ingredients: Säti Soda Emerges As America’s Only Organic CBD Soda 

Founded By Nutrition Industry Veterans, Säti Soda Now Available In Three Refreshing Flavors In Both CBD-Infused and Non-CBD-Infused Varieties. Visit Säti Soda During Newtopia Now Show In Denver Aug. 25-28, Booth #2910

BOULDER, CO - The $50 billion U.S. functional beverage market is forecast to expand at a compound annual growth rate of 4.5% from 2022 to 2027 and is projected to ultimately reach $62 billion that year, according to Euromonitor in June 2023. And no American-made brand has better defined the once unimaginable notion of better for you soda than the Colorado-based Säti Soda - makers of the only organic CBD soda on the U.S. market today as well as a recently-introduced non CBD-infused line likewise bursting with refreshing flavors and wholesome ingredients.

In October 2019, David McLaughlin and Paul Devlin – both with decades of sales experience in the health and nutrition category – launched Säti Soda, later to be joined by a third partner (and David’s wife), Heather Brown.

Their ambitious goal: to create the country’s very first organic CBD-infused soda – a truly game-changing beverage that at long last would meet the rapidly growing retail, consumer and foodservice demand for a deliciously pure ready-to-drink soda free of the chemicals, artificial sweeteners and additives normally associated with traditional soda products.

In order to redefine soda as a better for you beverage that could be enjoyed on its own or as a cocktail or mocktail mix, the entrepreneurs behind Säti Soda (säti being a Buddhist that can reference mindfulness) hired a mutual friend with a PhD in food science, and numerous formulations later, a bold and game-changing new brand was born.

Säti Soda will be exhibiting during the Newtopia Now Trade Show In Denver’s newly-expanded Convention Center August 25-28 in Booth # 2910.

A Whole New Take On The CBD-Infused & Traditional Soda Category                                                                                      

American-made Säti Soda first attracted attention and praise from retailers and consumers with the launch in 2019 of its signature CBD-infused line, comprised of three deliciously nutritious flavors: Energy Berry, Chill Ginger and Clarity Lemon-Lime. Säti Soda’s non-alcoholic and organic CBD beverages are infused with cannabidiol, a non-psychoactive and non-addictive ingredient that doesn’t produce a “high.” Made by infusing water with CBD particles and all organic ingredients, the brand’s CBD-infused drinks are sold in such chains as Bristol Farms, Lazy Acres, Jimbo’s, Lassens, and Sprouts with distributors in 35 states, earning numerous Gold Medal and Best CBD Beverage Awards.

In Spring 2023, Säti Soda introduced a new line of non-CBD-infused products in the same three flavors. Just over a year later, the company’s non-CBD-infused sodas continue winning over B2B and B2C customers via robust sales in such stores as King Soopers/City Markets and Safeway, with many more soon to come.

Low in calories and carbs, rich in nutrients and ideal for everyone from nutrition and flavor-conscious consumers to active workers, students and athletes, Säti Soda’s non-CBD-infused beverages are available on the Säti Soda site, on Amazon.com, and other online food and beverage retailers.

“We wanted to disrupt the notion that soda has to be bad for you,” says Säti Soda’s Founder and CEO David McLaughlin. “We use organic ingredients so our sodas taste great without being sweet.

“We are not a probiotic or prebiotic soda,” David continues. “We’re simply a functional soda that people can enjoy drinking multiple times per day. We’re excited to be a part of the whole ‘better for you’ beverage movement and will continue to work diligently to meet the needs of our valued retail clients and their customers while always striving to live up to our mandate of being the country’s definitive Organic Soda Company.”

About Säti Soda                                                                                                                                                                                    

Founded five years ago by David McLaughlin, Heather Brown and Paul Devlin, Colorado-based Säti Soda manufactures the only organic CBD soda on the U.S. market today. Named after säti, a Buddhist word that can reference mindfulness, American-made Säti Soda is not only a deliciously nutritious line of functional beverages, but a brand that’s making it possible to join four words together that once seemed destined to remain apart forever: better for you soda.

Fast becoming the ready-to-drink soda of choice in natural/organic stores as well as in mainstream retailers (and soon to expand into foodservice channels as well), Säti Soda offers certified organic CBD-infused sodas in three delectable flavors: Energy Berry, Clarity Lemon-Lime and Chill Ginger. Säti Soda’s CBD-infused sodas contain no THC and are made by infusing water with CBD particles and all organic ingredients. The company’s recently introduced non-CBD-infused sodas are offered in the same three thirst-quenching flavors.

Consistent with the company’s commitment to helping the world, Säti Soda is partnered with 1% For The Planet, donating 1% of all sales to Conscious Alliance, which provides healthy meals to underserved communities.

                                                                        ###

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