• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Ketel One Family Made Vodka and Tanqueray Gin Invite Fans to ‘Sip into The White Lotus’ with Patrick Schwarzenegger for Season Three of the HBO Original Hit Series

info_outline PRESS RELEASE posted by DIAGEO

Feb. 11, 2025 at 1:45 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Spirits Companies
  • image-01

As the official partners of the show, the exclusive collaboration captures the irresistible allure of being a guest at The White Lotus

Ketel One Family Made Vodka, one of the bestselling and top trending vodkas (Drinks International, 2025), and Tanqueray Gin, the seven-time winner of the bartenders' choice of gin (Drinks International, 2023), have long been at the forefront of cocktail culture, consistently shaping and elevating the craft with their unwavering dedication to quality and innovation. In an exciting collaboration with Max and HBO, the two iconic brands invite fans of The White Lotus to experience the timeless elegance and charm that define both the series and their curated cocktail creations.

In anticipation of the series returning on February 16, on Max and HBO, Ketel One Vodka and Tanqueray Gin introduce, ‘Sip into The White Lotus,’ a dynamic, multifaceted collaboration which includes series-inspired cocktails, Thailand destination giveaway, immersive events and engaging content.

“Our partnership with Max and HBO’s hit series The White Lotus is a perfect blend of luxury and sophistication.  The show’s exploration of timeless hospitality aligns perfectly with the craftsmanship behind Ketel One Vodka and Tanqueray Gin, both of which are synonymous with the highest standards of quality." Julie Yufe, Senior Vice President of Vodka, Gin and Rum at DIAGEO North America. “The show is a cultural phenomenon, creating its own universe of intrigue and vibrancy. As consumers increasingly value experiences, we’ve been intentional about crafting fan-centric moments where our brands can create memorable occasions with every sip.”

Inspired by the show's luxurious destinations, the partnership with Max and HBO kicks off with an original short film starring actor and entrepreneur Patrick Schwarzenegger, who whisks viewers away to a dreamy Thai escape. As Patrick mixes The White Lotus Vesper Martini—crafted with Ketel One Vodka and Tanqueray Gin to embody the captivating elegance fans expect from the show—he invites viewers to immerse themselves in the world of The White Lotus, exploring its story, characters, and the lavish setting of the highly anticipated new season.

“Being part of the cast of The White Lotus has been an incredible journey, and I’m excited to partner with Ketel One Vodka and Tanqueray gin to bring fans closer to the unforgettable moments of season three,” said Schwarzenegger. “Just like these iconic spirits, The White Lotus is all about storytelling and savoring every experience. I can’t wait to watch the new season unfold while toasting The White Lotus Vesper Martini with friends and family.”

To toast to season three of HBO’s The White Lotus, Ketel One Vodka and Tanqueray Gin have crafted exclusive cocktails inspired by the season’s stunning Thailand setting: The White Lotus Vesper Martini and The White Lotus Punch.

The White Lotus Vesper Martini is an elegant twist on the traditional cocktail, featuring Ketel One Vodka and Tanqueray London Dry Gin as its smooth, classic base. It delivers a refined, refreshing tasting sip with a sophisticated balance of dry and fruity notes. A French white wine aperitif adds crispness, while lychee liqueur imparts a delicate floral sweetness. The White Lotus Punch strikes a perfect balance between tart and tropical, making it the ideal cocktail for any getaway. With a vibrant blend of Ketel One Vodka and Tanqueray London Dry Gin, it showcases tropical flavors of pineapple, mango, and lime. The gin lends a hint of herbal complexity, while the tropical fruits provide sweet, juicy depth.

The unique creations tap into a feeling of luxury familiar to a White Lotus guest while reimagining how fans can enjoy cocktails with a modern twist. Featured in The White Lotus limited-edition cocktail kits, these perfect accessories for viewing parties include everything needed to craft season three-inspired drinks at home. Fans 21+ can purchase the kits at Cocktail Courier.

For those who have always wanted to be a guest of The White Lotus, Ketel One Vodka and Tanqueray Gin are bringing the show from the screen to real-life with sweepstakes where fans can enter for a chance to win a trip to a luxury hotel in Thailand through April 6, 2025 at spiritspromos.com/ketel-one/tanqueray/thewhitelotus.** In addition, fans will have the opportunity to attend watch parties with branded kits at bars in key markets such as California, Florida, Texas, New York, Illinois, Massachusetts, Ohio, New Jersey and Georgia throughout the season.

"The return of The White Lotus is a moment we know fans have been eagerly anticipating, and our partnership with Tanqueray Gin and Ketel One Vodka allows us to amplify the excitement in a truly unique way,” said Pia Chaozon Barlow, Executive Vice President of Originals Marketing at Max and HBO. “By offering viewers a way to immerse themselves in the world of the show through these stunning White Lotus themed cocktails and IRL events, we’re gearing up for the new season while deepening engagement with our shared fanbases.”

The eight-episode third season of the HBO Original Series The White Lotus debuts on Sunday, February 16 at 9 pm ET/PT on HBO and will be available to stream on Max.

Follow @KetelOne_US and @TanquerayUSA on Instagram for the latest updates, helping fans find their escape and ‘Sip into The White Lotus.’ ”

** NO PURCHASE NECESSARY. U.S. only, 21+. Void in AK, HI and where prohibited.  Passport required for trip to Thailand; additional restrictions apply.  Alcohol NOT part of prize. See Official Rules at website for full details. Sweepstakes Sponsor: Diageo Americas, Inc., New York, NY. Sweepstakes is NOT sponsored by Warner Bros. Discovery, Inc., Home Box Office, Inc. or their affiliates.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Dora’s Naturals Adds Philly Distribution

Dora’s Naturals Adds Philly Distribution

Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.

Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.

New York Liquor Stores Could Get Cannabis Drinks Under New Bill

New York Liquor Stores Could Get Cannabis Drinks Under New Bill

SPONSORED POST
Complete Water Solutions: Reliable Water Treatment Services Built on Experience

Complete Water Solutions: Reliable Water Treatment Services Built on Experience

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Production Brewer - Great Southern Beverages

Production Brewer - Great Southern Beverages

Area Sales Manager - San Francisco, California - Good Boy Vodka

Area Sales Manager - San Francisco, California ...

Supplier Sales Representative - Market Manager San Diego / OC - Figueroa Mountain Brewing

Supplier Sales Representative - Market Manager ...

Packaging Technician - Meanwhile Brewing Company

Packaging Technician - Meanwhile Brewing Company

Production Brewer - The Lord Hobo Brewing Company

Production Brewer - The Lord Hobo Brewing Company

Area Sales Manager - Madison, WI - Good Boy Vodka

Area Sales Manager - Madison, WI - Good Boy Vodka

View All Jobs|Post a Job

More News

New Products: Sparkling Sips from Topo Chico, Sanpellergino

New Products: Sparkling Sips from Topo Chico, Sanpellergino

North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout

North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout

Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals

Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals

Halfday Hit with Class Action Over Gut Health Claims

Halfday Hit with Class Action Over Gut Health Claims

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Eastern NC Area Manager - Hi-Wire Brewing - Hi-Wire Brewing
  • Regional Account Manager- Northeast - D&V International - D&V International
  • Regional Account Manager- CA - D&V International - D&V International
  • Packaging Lead (second shift) - The Hopewell Brewing Company - The Hopewell Brewing Company
  • Associate Cider/Wine Maker - Jersey Cider Works - Jersey Cider Works
  • Quality Assurance Intern - pFriem Family Brewers - pFriem Family Brewers
  • Brewing Intern - pFriem Family Brewers - pFriem Family Brewers
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Dora’s Naturals Adds Philly Distribution
  2. Taste Radio: Expo West Is Pricey. Here’s How To Make It Pay Off.
  3. New York Liquor Stores Could Get Cannabis Drinks Under New Bill
  4. New Products: Sparkling Sips from Topo Chico, Sanpellergino
  5. North Dakota Retailers Sue PepsiCo, Walmart in Price Fixing Fallout
  6. Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals
  7. Halfday Hit with Class Action Over Gut Health Claims
  1. Rosaluna Spotlights Award-Winning Mezcal Through 2026 Margarita Competition
  2. Wild Orchard to Debut First Regenerative Organic Certified Tea Energy Shot at Expo West in Anaheim, CA
  3. Glenfiddich Unveils Bold New Look for a New Generation - Debuting in Time for Father's Day
  4. Demi Lovato and Caliwater Debut New Blood Orange — A Bright, Bold Take on Better Hydration
  5. Elmhurst 1925 Expands Its Made-For-Coffee Portfolio with Three Barista-Edition Plant Milks and Creamers
  6. Death Wish Coffee Co. Charges Into Natural Products Expo West 2026 With the Debut of Power Surge and Caramel Cold Brew Latte
  7. Maple3 Launches 16.9 oz Pure Maple Water at Meijer, Expands Presence Ahead of Expo West 2026
  1. NIQ: Spirits, Wine Cocktails Buck C-Store Declines
  2. Breakthru Beverage Cuts 500 Jobs Amid Industry Shakeup
  3. Surfside Adds New Flavors, Golf ‘Aesthetic’
  4. Bardstown Bourbon Hit With Whistleblower Discrimination Lawsuit
  5. Bad Bunny Effect? Spirits Surge at Total Wine During Super Bowl Weekend
  6. Jack & Coke Doubles Down on Convenience with Larger Cans
  7. RNDC Layoffs Continue Following Major Supplier Losses
  1. New York Liquor Stores Could Get Cannabis Drinks Under New Bill
  2. Legislative Roundup: Proposed Tax Changes in Hawaii, Sunday Sales in Mississippi and More
  3. Bernstein: Health & Wellness’ ‘Fever Pitch for Alcohol’ Starting to Break
  4. NIQ: Spirits, RTDs Gain in C-Stores as Beer Sales Slide 3%
  5. Brewers Association 2025 Annual Report: Revenue -24.6%, Expenses -22.4%
  6. Molson Coors FY25 Shipments -8.6%, Depletions -5.4%; Launches Horizon 2030 Biz Plan
  7. BeerBoard 2025 On-Premise Review: 1.9% Draft Sales Decline Drags Bev-Alc Revenue
View All|Submit News

Promoted PR Posts

Finally, an ERP Built for Co-Packing: Scale Without Spreadsheet Chaos and Go Live in Under 4 Weeks

Finally, an ERP Built for Co-Packing: Scale Without Spreadsheet Chaos and Go Live in Under 4 Weeks

Blind Tiger Expands Spirit-Free Cocktails Pilot to 400 Whole Foods Locations Nationwide

Blind Tiger Expands Spirit-Free Cocktails Pilot to 400 Whole Foods Locations Nationwide

FORM and Trax Retail's Image Recognition Merge to Create an Industry Leader in Retail Execution, Insight, and Performance

FORM and Trax Retail's Image Recognition Merge to Create an Industry Leader in Retail Execution, Insight, and Performance

Ciderboys Hard Cider Introduces Non-Alcoholic Craft Ciders

Ciderboys Hard Cider Introduces Non-Alcoholic Craft Ciders

Alternative Health Distribution and Give Back Wine Group Form LYNC Bev to Lead the Next Era of Hemp Beverages

Alternative Health Distribution and Give Back Wine Group Form LYNC Bev to Lead the Next Era of Hemp Beverages

Celzo's Functional Agua Fresca Lands Sprouts Farmers Market Nationwide Through Forager Program

Celzo's Functional Agua Fresca Lands Sprouts Farmers Market Nationwide Through Forager Program

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙