• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Sign Out Manage Account
Sign Out User Short Name
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

The Finnish Long Drink Takes a Swing at Golf’s Rules with the Longest Ball Ever

info_outline PRESS RELEASE posted by The Finnish Long Drink

Apr. 3, 2025 at 12:53 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Spirits Companies
  • image-01

NEW YORK, NY (April 3, 2025) In response to professional golf’s proposed drive restrictions to 317 yards, The Finnish Long Drink is taking a stance and challenging golfers to go even longer. Today, the brand unveils The Finnish Long Ball, a game-changing, limited-edition long distance golf ball that flies up to 15-20 yards farther than the leading balls on the PGA Tour, including the Titleist Pro V1.

Developed in partnership with Attomax, The Finnish Long Ball features cutting-edge technology and innovative material, including amorphous metal alloy, to boost maximum distance and speed. Whether you're a scratch golfer or a weekend warrior, this ball will instantly add 15-20 yards to your drives, bringing back the fun and keeping the spirit of the long drive alive for golf enthusiasts everywhere.

The exclusive Finnish Long Balls are available while supplies last at the Long Drink's website. Each pack in this limited run retails for $80 and includes a set of three Finnish Long Balls, manufactured by Attomax.

The campaign includes a video blending humor and high drives, featuring Long Drive champion Long Way Bobby Ray. Bobby showcases the performance of the Finnish Long Ball while rallying a group of everyday golfers to have the confidence to swing bigger, hit farther, and keep the game fun. 

“We’ve seen golfers across the country share their love for Long Drink – so we wanted to return the favor and give them something that adds even more fun to their next round,” said Kyle Bradshaw, CMO at The Finnish Long Drink. “It’s never been about following trends; it’s about creating moments that go the distance. Whether it’s a long drive or a Long Drink, we’re here to help golfers enjoy every swing.”

The Finnish Long Drink has deep roots in sports, dating back to the 1952 Summer Games in Helsinki, Finland, where the first iconic ‘long drinks’ were created to refresh fans. For Long Drink, the focus has always been on bringing more enjoyment to life, including sports. Today, the brand remains committed to making golf more fun, more approachable, and—now—longer than ever. 

Since its U.S. debut in 2018, The Finnish Long Drink has expanded rapidly to 46 states and recently launched in Canada. The brand was co-founded by Finns Ere Manner, Sakari Manninen, Mikael Taipale, and American entrepreneur Evan Burns, and is backed by a roster of notable investors including Miles Teller, DJ Kygo, and golfers like Rickie Fowler, Justin Thomas, Daniel Berger and Matilda Castren.  

For more information about The Finnish Long Drink, follow along on social @longdrink. 

ABOUT THE LONG DRINK

The long drink is a top selling category of alcohol in Finland – a legend that is available in America, and now Canada. The roots of long drinks go back to the 1952 Summer Games in Helsinki, when the country of only 4 million people was still recovering from World War II. Concerned about how to serve drinks quickly enough to all the visitors, the government commissioned the creation of a revolutionary new liquor drink that was both delicious and fast to serve – and so the first long drinks were born. Now this legend has finally been brought to America by the next generation of Finns who want the world to experience the refreshing and unique Finnish Long Drink. 


For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Reviews: Recess, Dad Grass Take on Dry January

Reviews: Recess, Dad Grass Take on Dry January

Consultancy Firm Outlier Initiative’s Strategy To Build For The ‘Long-Haul’

Consultancy Firm Outlier Initiative’s Strategy To Build For The ‘Long-Haul’

Lemon Perfect Nets Fresh $9.7M

Lemon Perfect Nets Fresh $9.7M

SPONSORED POST
Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Marketplace

Contract Brewing Available in Metro Washington DC

Contract Brewing Available in Metro Washington DC

View All|Post a Listing

Featured Jobs

Retail General Manager - Lord Hobo Brewing Company

Retail General Manager - Lord Hobo Brewing Company

Area Sales Manager - Orange County, CA - Good Boy Vodka

Area Sales Manager - Orange County, CA - Good B...

Street Team Squad Member - Broward County - Funky Buddha

Street Team Squad Member - Broward County - Fun...

Brewing/Cellar Operator II - Jester King Brewery

Brewing/Cellar Operator II - Jester King Brewery

Chief Financial Officer - Pronghorn

Chief Financial Officer - Pronghorn

Off-Premise Sales Representative - Cinderlands Beer Co.

Off-Premise Sales Representative - Cinderlands ...

View All Jobs|Post a Job

More News

Lemon Perfect Nets Fresh $9.7M

Lemon Perfect Nets Fresh $9.7M

The Top 10 Most Read BevNET Stories of 2025

The Top 10 Most Read BevNET Stories of 2025

The Top Legal Sagas in Bev-Alc of 2025

The Top Legal Sagas in Bev-Alc of 2025

Non-Alc Beverage Sales Remain ‘Healthy’ In December

Non-Alc Beverage Sales Remain ‘Healthy’ In December

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Sales Operations & Fulfillment Coordinator - Resident Culture Brewing - Resident Culture Brewing
  • Sales Director - Resident Culture Brewing - Resident Culture Brewing
  • Production Brewer - Great Southern Beverages - Great Southern Beverages
  • Director of Packaging - Hendler Family Brewing Company - Hendler Family Brewing Company
  • Montucky Cold Snacks Market Activation Manager - Strategic Group - Strategic Group
  • Director of Brewing Operations - Aloha Beer Co. - Aloha Beer Co.
  • Area Sales Manager - MA/RI - Good Boy Vodka - Good Boy Vodka
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Consultancy Firm Outlier Initiative’s Strategy To Build For The ‘Long-Haul’
  2. Lemon Perfect Nets Fresh $9.7M
  3. The Top 10 Most Read BevNET Stories of 2025
  4. The Top Legal Sagas in Bev-Alc of 2025
  5. Non-Alc Beverage Sales Remain ‘Healthy’ In December
  6. Taste Radio: No Investors? No Problem. How Biolyte Bootstrapped Its Way To $22M.
  7. How ANA Brands Are Winning Investors and Retailers
  1. Ginuary 2026 Gin Releases from James Bay Distillers: GIN 46 and Pineapple Gin
  2. Meat Church BBQ Ignites Strategic Partnership with Whiskey Startup Pursuit Spirits
  3. No Cap! Soda Pop Expands Retail Footprint with Walmart Partnership, Rolling Out Licensed SKUs Across West Coast Stores
  4. NOCK Tequila and Mezcal Expands to Four Major U.S. Markets Following 2025 International Gold Medal Wins
  5. Elixir Kombucha Launches Chain-Wide at Earth Fare
  6. Banagua Emerges as One of the Fastest-Growing New Beverage Brands, Surpassing 2,000 Retail Doors in Under Six Months
  7. Mother Road Brewing Company Introduces Off Road Non-Alcoholic Pale Ale for Dry January
  1. The Top Legal Sagas in Bev-Alc of 2025
  2. The Top Ten Most Read Spirits Stories of 2025
  3. Stateside Aims to Spark Spiked Sports Drink Trend
  4. Non-Alc Pioneer Spirited Away Acquired By Denizen Rum Founder as Category Matures
  5. ​Clean Alcohol Collective Launches to Push Bev-Alc Transparency
  6. What’s Next for Adult Non-Alc: Bigger Flavors, Tougher Retail, Broader Occasions
  7. BevNET Announces 2025 Spirits Award Winners
  1. BevNET Live: Adult Non-Alc Brands’ Growth Strategies
  2. Brewbound Live: Making Your Experiential Marketing Pop
  3. Brewbound’s 10 Most Read Stories of 2025
  4. BevNET Live: Agrowgate on Buying Smarter in 2026
  5. Brewbound Podcast: Anderson Valley Brewing’s Jason McConnell on Taking the Reins of a Beloved Brand
  6. Cider Tops December 2025 BPI, Contraction Continues Across Beer
  7. Brewbound Live: Highland Brewing’s Leah Wong Ashburn on Finding Purpose Under Pressure
View All|Submit News

Promoted PR Posts

Holiday Vodka, Crafted in Italy, Celebrates Launch in New York City

Holiday Vodka, Crafted in Italy, Celebrates Launch in New York City

BUBBL'R Announces a New Flavor in the Forecast: Fruit Punch'r!

BUBBL'R Announces a New Flavor in the Forecast: Fruit Punch'r!

First Key Consulting Announces New CEO Kelly Heyworth

First Key Consulting Announces New CEO Kelly Heyworth

Highpour Launches Premium THC Seltzers and Margaritas

Highpour Launches Premium THC Seltzers and Margaritas

Wavy Daze Announces Soft Launch After Rapid Development and Initiates Plans for January Full-Scale Production

Wavy Daze Announces Soft Launch After Rapid Development and Initiates Plans for January Full-Scale Production

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙