• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Sign Out Manage Account
Sign Out User Short Name
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

High Rise Grows THC Beverages at Off- and On-Premise Retailers Across 20 States

info_outline PRESS RELEASE posted by High Rise Beverage Co.

Oct. 21, 2025 at 10:21 am

X LinkedIn Reddit Facebook Email
Report Press Release
High RiseMatt SkinnerTHCCannabis
Non-Alcoholic Beverages
  • image-01

High Rise Beverage Co. is making its mark on bars, restaurants, and coolers across the U.S. With an innovative lineup of flavorful THC beverages made with real fruit, the Charleston-based THC seltzer producer doubled points of distribution this year, reaching a 20 state distribution footprint and online DTC delivery nationwide, a growth of 10 states in the last year. High Rise recently hit shelves in New Jersey, Illinois and Wisconsin, and is poised to expand into more states in Q4 2025.

Fueled by the launch of its 10mg THC lineup earlier this year, High Rise has grown exponentially this year, making it the #4 THC beverage brand in total dollars and the #2 brand in total revenue growth in grocery and c-store over the last 52 weeks.

Currently 30% of High Rise's sales are driven by on-premise consumption. High Rise's robust lineup of low-calorie THC beverages is the perfect addition to any bar menu, offering a feel-good alternative to alcohol on its own or incorporated into elevated hightails, or non-alcoholic THC mixed drinks.

"We turned to THC beverages for the same reasons many people do – for a healthier way to socialize and celebrate," said Matt Skinner, co-founder of High Rise. "It's important to us to drive category growth through education, and leveraging an on-premise strategy helps us create accessible entry points for new drinkers."

With refreshing flavors like Pineapple, Mango, Blood Orange, and Blueberry, High Rise is made with real fruit, organic cane sugar and no artificial flavors. High Rise is available in a variety of doses, including 5mg and 10mg of hemp-derived THC, and every can includes CBD for a smooth, balanced experience for all experience levels.

High Rise has won a host of awards, including Charleston's Best Wellness Product in 2023, 2024 and 2025; Charleston's 2024 Best Non-alcoholic Beverage; and Gold and Silver Medals at the High Spirits Awards.

Crisp, clean, and made with real fruit, High Rise Seltzer is a better way to sip.

*Sources: SPINS – THC-CBD – Total US MulO+Conv L52W ending 8.10.25

About High Rise

High Rise is rooted in the idea that you can live fully, celebrate freely, and experience the highs of life – without alcohol. Each award-winning THC and CBD-infused seltzer is deliciously crafted with real fruit, organic cane sugar, functional ingredients, and a whole lot of intention; in a range of flavors and doses that hit just right. Born on the Coast, High Rise is an easygoing beverage made for those who crave connection, fun and unforgettable experiences.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

PepsiCo Reportedly Nears Settlement With $4B Investor

PepsiCo Reportedly Nears Settlement With $4B Investor

New Products: Beekeeper Gets Spicy, Protein Water Expands

New Products: Beekeeper Gets Spicy, Protein Water Expands

Monster, Coca-Cola Affirm Ties to Expand Category Reach, Drive Global Growth

Monster, Coca-Cola Affirm Ties to Expand Category Reach, Drive Global Growth

SPONSORED POST
Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Marketplace

Contract Production & CoPacking Partner to Grow Your Brand

Contract Production & CoPacking Partner to Grow...

View All|Post a Listing

Featured Jobs

State Manager - South Carolina - Good Boy Vodka

State Manager - South Carolina - Good Boy Vodka

On-Premise/Special Projects Manager - Daytona Beach, FL - Carbliss

On-Premise/Special Projects Manager - Daytona B...

Area Sales Manager - Columbus, OH - Good Boy Vodka

Area Sales Manager - Columbus, OH - Good Boy Vodka

Regulatory Compliance Manager - Tree House Brewing Company

Regulatory Compliance Manager - Tree House Brew...

Director Of Hospitality - Three Taverns Brewery

Director Of Hospitality - Three Taverns Brewery

Sales & Marketing Coordinator - Better Sour

Sales & Marketing Coordinator - Better Sour

View All Jobs|Post a Job

More News

Monster Backing Female-Focused Innovation, ‘Premium’ Partnerships

Monster Backing Female-Focused Innovation, ‘Premium’ Partnerships

Zero Proof Playbook: John Wiseman of Curious Elixirs On A Decade In Adult Non-Alc

Zero Proof Playbook: John Wiseman of Curious Elixirs On A Decade In Adult Non-Alc

BevNET Announces Nominees for 2025 Spirits Awards

BevNET Announces Nominees for 2025 Spirits Awards

San Francisco To Sue Ultraprocessed Food Makers

San Francisco To Sue Ultraprocessed Food Makers

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Delivery Driver - Birdsmouth Beer - Birdsmouth Beer
  • Headbrewer/Brewmaster - Free Roam Brewing Company - Free Roam Brewing Company
  • Director of Operations - Odara Functinal Beverage - Odara Functinal Beverage
  • Marketing & Community Manager - Three Trees - Three Trees
  • National Sales Director - Three Trees - Three Trees
  • Sr Manager of Brewery Experience & Hospitality - Sierra Nevada Brewing Co - Sierra Nevada Brewing Co
  • Manufacturing Maintenance Technician - Full Sail Brewing Company - Full Sail Brewing Company
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Taste Radio: Erewhon Delivers The Heat. Landmark Lawsuits & 7-Eleven Sandos.
  2. PepsiCo Reportedly Nears Settlement With $4B Investor
  3. New Products: Beekeeper Gets Spicy, Protein Water Expands
  4. Monster, Coca-Cola Affirm Ties to Expand Category Reach, Drive Global Growth
  5. Lake Hour Hires First CEO, Eyes Hard Tea Expansion
  6. Reviews: Pepsi Prebiotic Impresses, Mirth Water Brings Joy
  7. Monster Backing Female-Focused Innovation, ‘Premium’ Partnerships
  1. Perro Verde Named Event Partner for Art Basel's Inaugural Awards Night
  2. American Rebel Light Secures Third Pennsylvania Distributor as Mid-State Beverage Company Supercharges National Rollout
  3. Sensient Introduces The Pipeline for Beverage Creators
  4. Empress 1908 Gin Partners with Independent Collection Hotels & Resorts on Holiday Cocktail Experience
  5. Celt Salt Introduces HydroCelt Clean Hydration Electrolyte Drink Mix
  6. Holiday Vodka, Crafted in Italy, Celebrates Launch in New York City
  7. Introducing Pezuña Blanca: An Organic Tequila Rooted in Heritage
  1. Lake Hour Hires First CEO, Eyes Hard Tea Expansion
  2. Zero Proof Playbook: John Wiseman of Curious Elixirs On A Decade In Adult Non-Alc
  3. Scotland’s Spirits Of Virtue Builds Arkansas Facility To Scale NA Tequila, Bourbon
  4. Bev-Alc Sales Slide Ahead of The Holidays
  5. Spirit Brands Preach Pivot from CPG Marketing Playbook
  6. CGA: Feelings Fuel On-Premise Choices Except For RTDs
  7. A Drink With… Katie Cooper, Co-Founder of Cooper Spirits
  1. Monster and Coca-Cola Strengthen Partnership to Drive Global Growth
  2. Flavorman 2026 Beverage Predictions: Fruity & Indulgent Flavors, Caffeine Alternatives and Convenience
  3. Beer Institute: October Domestic Shipments Decline Following 1 Month Uptick
  4. Lake Hour’s New CEO Sets Sights On Hard Tea, Market Expansion
  5. The Lost Abbey’s Tomme Arthur on Turning Surviving Into Thriving and California’s Real Estate Squeeze
  6. From Value to Vibe at Brewbound Live 2025: NIQ & CGA on Balancing What’s Brewing Across Price, Preference & Purpose
  7. BeerBoard: On-Premise Volumes Drop Big on Thanksgiving Eve
View All|Submit News

Promoted PR Posts

Botanic Tonics' feel free CLASSIC Climbs Past Household Brands to #1 Spot at a Top Five National U.S. Convenience Retailer

Botanic Tonics' feel free CLASSIC Climbs Past Household Brands to #1 Spot at a Top Five National U.S. Convenience Retailer

6 Seeds Launches Synthetic Research Platform for the Food and Agriculture Sector

6 Seeds Launches Synthetic Research Platform for the Food and Agriculture Sector

GNGR Labs Debuts New Gut Health Booster Shot

GNGR Labs Debuts New Gut Health Booster Shot

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

You Share a Beer, We Share a Truck: Stone Brewing Partners with Flock Freight to Optimize Shipping with Shared Truckload

You Share a Beer, We Share a Truck: Stone Brewing Partners with Flock Freight to Optimize Shipping with Shared Truckload

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙