Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

NEFT Vodka and Partners Launch Future of Drift Giveaway to Empower the Next Generation of Drifters

PRESS RELEASE posted by NEFT Vodka

Nov. 18, 2025 at 3:22 pm

XLinkedInRedditFacebookEmail
Report Press Release
driftvodkaNEFTdriftersYaamavaK1 SpeedVyperTaxi GarageRhino USABC Racing
Spirits Companies
  • image-01


Los Angeles, CA (November 18, 2025) – NEFT Vodka, Official Spirit Sponsor of the 2025 Formula DRIFT PRO Championship, is shifting gears with a coalition of partners to launch one of the most ambitious giveaways in motorsports: three fully drift-ready vehicles, each awarded by one of NEFT’s sponsored Formula DRIFT PRO drivers.

The mission is simple but bold—empower the next breakout drifter to take their shot at competing in Formula DRIFT. With three top-tier builds on the line, NEFT and its partners are giving fans and aspiring drivers the opportunity to transform their passion into a professional-level ride.

The giveaways, presented by Vyper and hosted by Yaamava’ Resort & Casino at San Manuel and K1, will roll out across three months, each featuring a custom-built vehicle from NEFT’s elite driver roster:

  • Chris Forsberg – Nissan 370Z (October 2025): Built in partnership with Forsberg Racing, Forsberg’s 370Z will go to a winner who submits a compelling video or written proposal explaining why they are the “Future of Drift.”

  • Matt Field – Chevrolet Corvette C6 (November 2025): Partnering with DRIFT CAVE, Field will award his Corvette C6 to a rising talent who demonstrates their skills and dedication through a creative video or written submission.

  • Adam LZ – BMW E36 M3 (December 2025): In collaboration with DRIFT HQ, LZ will give away his iconic BMW E36 M3 to an entrant who showcases their abilities through racing simulator footage.

“Drifting is about precision, creativity and pushing yourself to the edge—and that’s exactly the kind of spirit we want to inspire with this giveaway,” explained Jeff Mahony, CEO of NEFT Vodka. “Working with these incredible partners allows us to connect with fans in a truly unique way, while giving the next generation of drivers a chance to prove they have what it takes to make it in Formula DRIFT.”

The NEFT Future of Drift Giveaway is made possible thanks to the support of Yaamava’ Resort & Casino at San Manuel, Vyper, K1 Speed, Taxi Garage, Rhino USA and BC Racing — a group united in helping bring fresh talent into the sport.

The program represents more than just a prize; it’s a pathway into one of the world’s most exciting motorsports. Aspiring drivers are encouraged to bring their passion, skill and story forward for a chance to win a pro-level car and join the drift community at its highest level.

If that wasn’t enough, beyond just winning a drift-ready car, the three winners will be invited to a once-in-a-lifetime experience at Apple Valley Speedway in January 2026. Each will receive:

  • An all-expenses-paid trip to the track

  • One-on-one training with their respective pro driver

  • Professional content capture of the entire experience

  • VIP access to the Formula DRIFT season opener

  • A vehicle handoff ceremony with media coverage

The Grand Finale cements the giveaway as not only a chance to own a professional-level drift car, but also an opportunity to step directly into the world of Formula DRIFT with mentorship, visibility and community support.

All qualified submissions will be reviewed by a driver-led judging panel featuring Chris Forsberg, Matt Field and Adam LZ, who will evaluate creativity, skill and potential. Finalists will then be put forward for a community voting component, allowing fans to help shape the future of drift. Each vehicle’s winner will be announced in a special livestream event, giving fans worldwide the chance to celebrate the next rising star of Formula DRIFT.

To learn more about entry details, visit Future of Drift's website. Please don’t drink and drive.

About NEFT Vodka:

NEFT was born with a mission to raise the standard in the vodka category, offering premium options crafted from exceptionally clean ingredients. Our vodka is meticulously made from mineral-rich mountain spring water, drawn from deep beneath the Austrian Alps, and ancient grains of rye – nothing else, no sugar, no additives - resulting in a refined and sophisticated taste that can be savored neat, on the rocks or to elevate your favorite cocktail. Beyond its exceptional flavor, NEFT embodies sustainability, packaged in an eco-friendly, unbreakable, and easily recyclable lightweight metal barrel that keeps the liquid cold for hours.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

SPONSORED POST
Why the Future of Functional Beverages Is Defined by Consumer Experience

Why the Future of Functional Beverages Is Defined by Consumer Experience

Marketplace

Contract Brewing Available

Contract Brewing Available

View All|Post a Listing

Featured Jobs

Craft Manager South West Region - Prairie Malt (Boortmalt)

Craft Manager South West Region - Prairie Malt (Bo...

Assistant Brewer - Lucky Luke Brewing Co

Assistant Brewer - Lucky Luke Brewing Co

Brand Manager - Good Boy Vodka

Brand Manager - Good Boy Vodka

Area Sales Manager - St. Pete, FL - Good Boy Vodka

Area Sales Manager - St. Pete, FL - Good Boy Vodka

Field Sales Representative: New York City  - Lawson's Finest Liquids

Field Sales Representative: New York City - Lawso...

Northeast Market Manager – NY/NJ/CT - Social Hour Cocktails

Northeast Market Manager – NY/NJ/CT - Social Hour ...

View All Jobs|Post a Job

More News

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

New Beverages: Creatine, Protein, Caffeine and Everything In Between

New Beverages: Creatine, Protein, Caffeine and Everything In Between

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer | Berkeley, CA - Gilman Brewing Company - Gilman Brewing Company
  • Lead Brewer - Smog City Brewing Co. - Smog City Brewing Co.
  • Cellar Operator - Craftsmith Beverage - Craftsmith Beverage
  • Packaging Operator - Craftsmith Beverage - Craftsmith Beverage
  • Director of Sales – Retail - Coast Beacon - Coast Beacon
  • Brewery Operator - 3rd Shift - New Holland Brewing Co. LLC - New Holland Brewing Co. LLC
  • Packaging Operator - Hopworks Brewery - Hopworks Brewery
View AllPost a Job

Recent Articles

  • Newswire
  • Features
  • Spirits
  • Beer
  1. Coca-Cola Consolidated Announces New Partnership Bringing Coca-Cola Products to Kiawah Island Golf Resort
  2. Sazerac Company Continues Investing in Kentucky with Acquisition of Garrard County Distilling
  3. Redwood Empire California Whiskey Announces New Limited-Edition: “The Hyperion”
  4. New Riff Re-releases Sherry-Finished Malted Rye
  5. London Welcomes SANE: London's First Dedicated Sake & Wine Bar
  6. VKTRY Protein Launches The Athlete’s Protein Shot Nationwide at GNC
  7. Himvana Expands Himalayan Herbal Tea Range With Botanical Blends
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. Taste Radio: When Landing Millions Starts With A ‘FirstLook’
  3. 7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart
  4. Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation
  5. New Beverages: Creatine, Protein, Caffeine and Everything In Between
  6. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  7. Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. RTDs Deliver 38% of Bev-Alc Innovation Dollars from Just 22% of Items
  3. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  4. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  5. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  6. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  7. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  1. Sapporo USA to Lay Off 58 in 1st Phase of Stone Escondido Brewery Wind Down
  2. Press Clips: Increased Brewery Visits, A New Mexico Hermit-Crabbing and Sierra Nevada Agua Azul Spiked Agave Seltzer
  3. Gallup Poll: Record Low Respondents Believe They ‘Drink Too Much;’ Total Drinkers Unchanged from 2025
  4. Boston Beer CFO Diego Reynoso to Exit; Formal Search Launched for Replacement
  5. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  6. NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items
  7. Great Lakes Bets on Seasonal Variety Packs to Fuel 2026 Growth
View All|Submit News

Promoted PR Posts

See the Elephant Amaro Lands in 99 Fine Wine & Good Spirits Stores Across Pennsylvania

See the Elephant Amaro Lands in 99 Fine Wine & Good Spirits Stores Across Pennsylvania

FORM Launches AI POSM Recognition, Giving Food & Beverage Brands Instant Visibility Into In-Store Displays and Promotions

FORM Launches AI POSM Recognition, Giving Food & Beverage Brands Instant Visibility Into In-Store Displays and Promotions

Carabuena Tequila Announces National Growth Initiative

Carabuena Tequila Announces National Growth Initiative

Skip Shapiro Enterprises Launches Specialized Website for Beverage Destruction and Sustainable Waste Management

Skip Shapiro Enterprises Launches Specialized Website for Beverage Destruction and Sustainable Waste Management

Waiakea Hawaiian Volcanic Beverages Marks 14 Years of Sustainable Innovation with the Launch of Pa'a Premium Glass Collection

Waiakea Hawaiian Volcanic Beverages Marks 14 Years of Sustainable Innovation with the Launch of Pa'a Premium Glass Collection

Wipeout Beverages Launches Functional Ready-to-Drink Tea Brand

Wipeout Beverages Launches Functional Ready-to-Drink Tea Brand

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase