• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Hard Truth Distilling Co. Releases French Oak Finished Bourbon

info_outline PRESS RELEASE posted by Hard Truth Distilling Co.

Apr. 3, 2026 at 11:43 am

X LinkedIn Reddit Facebook Email
Report Press Release
Spirits Companies
  • image-01

NASHVILLE, Ind. (March 31, 2026) – Hard Truth Distilling Co. has released its first Barrel Finish Reserve expression of 2026: French Oak Finished Bourbon.

Distilled using the sweet mash method, the limited, grain-to-glass whiskey blends two mash bills: Hard Truth’s straight bourbon and a unique, all-Indiana-grain bourbon. Each of the 23 barrels in this batch was aged in custom-toasted American oak barrels, blended, and then finished in toasted French oak casks. “The exciting part of bringing this bourbon to life is the unique opportunity to put our blending strategy and barrel-finished program together,” explained Hard Truth Barrel Manager Chris Moore.

“By selecting two complementary mash bills of our sweet mash bourbon, then finishing the whiskey in medium-plus toast char #1 barrels from one of the oldest cooperages in France, we were able to develop a complex and velvety bourbon that I think folks will truly appreciate from Hard Truth,” Moore concluded.

Every element in Hard Truth’s approach to whiskey-making is purposeful, allowing the time and care needed to create outstanding whiskeys. This release is no exception.

“This bold, sweet and elegant whiskey highlights our quality-first mindset,” added Master Distiller Bryan Smith, noting that the final step of giving the bourbon additional mellowing time in its original casks allowed the French oak notes to integrate more deeply. “This has quickly become THE favorite whiskey amongst the distillery crew.”

French Oak Finished Bourbon is currently available for purchase at the Hard Truth distillery campus and will start to appear in select retailers in the coming weeks.

About Hard Truth Barrel Finish Reserve Straight Bourbon Finished on French Oak:

23 barrels | Mash bills BW-1 (73% corn, 19% rye, 8% malted barley) and BW-5 (82% corn, 18% rye) | 106.1 proof (53.05% ABV).

  • Color: Burnt amber
  • Aroma: Apricot jam and buttered croissant open to lush honey and warming clove
  • Taste: Sweet, candied fruit and buttered toffee build to warming rye spice and oak
  • Finish: Warm, lingering notes of apricot and rich baking spice fade to cracked black pepper and bruléed sugar

About Hard Truth Distilling Co.

Hard Truth Distilling Co. (est. 2015) is an industry leader in sweet mash whiskey production and a nationally recognized craft whiskey destination. Located in Brown County, Indiana amongst 325 acres of rolling hills, Hard Truth was named the No. 1 Distillery Tour 2026 by Newsweek. Hard Truth also crafts premium spirits, including Hard Truth Toasted Coconut Rum and Hard Truth Cinnamon Vodka, and limited release barrel reserve spirits.

Its first grain-to-glass Sweet Mash Rye release debuted in 2021, earning a spot in Fred Minnick’s Top 50 American Whiskeys. Hard Truth Straight Bourbon Whiskey entered the market in 2024 to much acclaim, recognized by Robb Report as “one of the 50 Greatest Bourbons of the 21st Century (so far).”

In 2025, Hard Truth Sweet Mash Bourbon, High Road Rye and Sweet Mash Rye earned Gold Medals at the 2025 San Francisco World Spirits Competition (SFWSC). The Double Oaked Sweet Mash Single Barrel Rye also earned a Double Gold at the 2025 SFWSC.

Hard Truth products are distributed in more than 20 states and available online in more than 40 states. For more information, visit hardtruth.com.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Spritz Society Bets the Brand on The Skinny Spritz

Spritz Society Bets the Brand on The Skinny Spritz

NIQ: Hard Tea RTDs Gain On-Premise Share as Spirits & RTDs Lead Growth

NIQ: Hard Tea RTDs Gain On-Premise Share as Spirits & RTDs Lead Growth

Taste Radio: How Ripi Landed Whole Foods & Target In Its First 15 Months

Taste Radio: How Ripi Landed Whole Foods & Target In Its First 15 Months

SPONSORED POST
Functional Hydration Is Quietly Becoming the Premium Sports Drink Tier

Functional Hydration Is Quietly Becoming the Premium Sports Drink Tier

Marketplace

BevSnax - Do you need help with sales in New York State ?

BevSnax - Do you need help with sales in New Yo...

View All|Post a Listing

Featured Jobs

Spirits and Beer Sales Consultant - Vin Sauvage

Spirits and Beer Sales Consultant - Vin Sauvage

Accounting Manager - Marble Brewery

Accounting Manager - Marble Brewery

Market Manager - OH/PA - Bluebird Hardwater LLC

Market Manager - OH/PA - Bluebird Hardwater LLC

North Carolina Brand Manager - Edmunds Oast Brewing Company

North Carolina Brand Manager - Edmunds Oast Bre...

Packaging & Equipment Technician - Russian River Brewing Company

Packaging & Equipment Technician - Russian Rive...

State Manager - MN - Good Boy Vodka

State Manager - MN - Good Boy Vodka

View All Jobs|Post a Job

More News

Olipop Embraces ‘Feel Good Soda’ With Branding Refresh, Campaign

Olipop Embraces ‘Feel Good Soda’ With Branding Refresh, Campaign

Zero-Proof Playbook: Echelon’s Max Schikora on White Space, Sales Occasions

Zero-Proof Playbook: Echelon’s Max Schikora on White Space, Sales Occasions

Can Better Pricing, More Variety Spark Growth In Non-Alc Wine?

Can Better Pricing, More Variety Spark Growth In Non-Alc Wine?

Report: Danone Set to Exit Lifeway Foods

Report: Danone Set to Exit Lifeway Foods

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Sales Representative - Duvel Moortgat USA, Ltd - Duvel Moortgat USA, Ltd
  • Director of Retail - Rasa - Rasa
  • Brand Manager - Saffron Road - Saffron Road
  • State Director - TX - Spiked Ade - Spiked Ade
  • Accounting Manager - Marble Brewery - Marble Brewery
  • Sales Partner - Beverage Co-Manufacturing (Remote/Commission) - Homage & Hustle - Homage & Hustle
  • Production Brewer/Distiller - Grand Canyon Brewery + Distillery - Grand Canyon Brewery + Distillery
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Spritz Society Bets the Brand on The Skinny Spritz
  2. NIQ: Hard Tea RTDs Gain On-Premise Share as Spirits & RTDs Lead Growth
  3. Taste Radio: How Ripi Landed Whole Foods & Target In Its First 15 Months
  4. Olipop Embraces ‘Feel Good Soda’ With Branding Refresh, Campaign
  5. Zero-Proof Playbook: Echelon’s Max Schikora on White Space, Sales Occasions
  6. Can Better Pricing, More Variety Spark Growth In Non-Alc Wine?
  7. Report: Danone Set to Exit Lifeway Foods
  1. oHy Brings Magnesium-Powered Hydrogen Water to Texas Through H-E-B
  2. US Bartenders' Guild, Flair Bartenders Association Announce New Partnership
  3. Super Seltzer Expands Partnership with Seven Stars Bakery Across All Seven Rhode Island Locations
  4. Calypso’s International Innovation Reaches Shelves Ahead of Summer
  5. Meet the Official Sip of Summer: Cointreau Citrus Spritz
  6. Destilería Serrallés Unveils New Don Q Reserva and Don Q Reserva Especial
  7. Sunkist Hydration and Collagen Just Got More Powerful: Now with Vitamin D and Magnesium Citrate
  1. Spritz Society Bets the Brand on The Skinny Spritz
  2. NIQ: Hard Tea RTDs Gain On-Premise Share as Spirits & RTDs Lead Growth
  3. Zero-Proof Playbook: Echelon’s Max Schikora on White Space, Sales Occasions
  4. Spirits Distribution: RNDC Exit Shakes Up Partnerships; RTDs Expand
  5. RTD Cocktails Outperform as Total Bev-Alc Declines Moderate Slightly
  6. Sazerac Acquires Equity Stake In SIPMARGS
  7. Report: Brown-Forman Turns Down Sazerac’s $15B Bid
  1. Press Clips: Armed Forces Brewing Files $50M Conspiracy Lawsuit; Barrel One Expands Crystal Light Vodka Refreshers Distro
  2. Can Better Pricing, More Variety Spark Growth In Non-Alc Wine?
  3. BuzzBallz Leads the Way in Premixed Cocktails; Segment +39.8%, to $2.74B in L52Wks
  4. Circana Weekly Scans: Cinco de Mayo Boost Missing; White Claw, Cutwater Leapfrog Legacy Brands in Latest Read
  5. Minneapolis’ Bauhaus Brew Labs to Close, Cites Rising Costs, Consumer Shifts and ICE Impact
  6. NIQ: Spirits & RTDs Lead On-Premise Share Growth; Hard Tea RTDs Gain Share
  7. Insider’s Week in Beer: Cocktail Lessons For the Beer Crowd
View All|Submit News

Promoted PR Posts

Founders of Keg Credit Announce Formation of Keg Capital

Founders of Keg Credit Announce Formation of Keg Capital

Bones Coffee Company Launches Galactic Coffee Collection Inspired by the Enduring Popularity of STAR WARS

Bones Coffee Company Launches Galactic Coffee Collection Inspired by the Enduring Popularity of STAR WARS

New Research Explains Why It’s Costing Brands to Undervalue Consumer Differences

New Research Explains Why It’s Costing Brands to Undervalue Consumer Differences

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

KA-EX Launches First Ready-to-Drink Creatine EAA+ Booster

Flor de Caña - Official Rum of the Mutua Madrid Open 2026

Flor de Caña - Official Rum of the Mutua Madrid Open 2026

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙