TAZO Introduces New Spring Innovation Lineup

TAZO Channels Its Café Craft and Tea Obsession in a New Spring Innovation Lineup, Featuring Barista-Inspired Protein Lattes for At-Home Enjoyment

New protein latte powders answer growing consumer demand for satisfying café-quality drinks made easily at home

Hoboken, NJ, May 19, 2026 – TAZO®, the tea brand known for bold blends and modern flavor innovation, today announced its spring product lineup, featuring three new launches designed to elevate everyday beverage rituals: TAZO Protein Lattes with 20g of protein, Organic Matcha Latte Powders, and a new collection of wellness blends.

Expanding Portfolio

With TAZO’s newly expanded portfolio, this fresh wave of innovation is designed to redefine the at-home beverage experience by bringing café-quality tea directly into consumers’ daily routines. With versatility at the forefront, these products empower consumers to effortlessly craft elevated, barista-style drinks at home, whether it’s a protein-forward morning ritual, an afternoon matcha pick-me-up, or a calming herbal tea moment.

“Our innovation work at TAZO is driven by formulation science as much as exceptional flavor delivery,” said Alex White, Research & Innovation Director of North America. “These products were developed by carefully balancing ingredient functionality and taste, ensuring that added benefits, like whey protein isolate, integrate seamlessly without compromising on the experience. Our wellness blends were crafted around a feel-good taste, complemented by Matcha Lattes designed to deliver a true café-at-home sensory experience.”

Introducing TAZO Protein Lattes

Leading the lineup are TAZO Protein Lattes, a barista-style offering designed to deliver café-quality flavor with 20g of protein per serving (up to 30g per 10 oz latte when prepared with 2% milk). Available in Chai Latte and Matcha Latte, these powders blend seamlessly with milk of choice to create a smooth, creamy beverage enjoyed hot or iced. Each pouch delivers eight servings and is sweetened with 5g of sugar per serving, plus stevia and monk fruit for balanced sweetness.

New Organic Matcha Latte Powders

TAZO continues to build on the café-at-home experience with Organic Matcha Latte Powders in three vibrant flavors: Classic, Blueberry, and Vanilla. Designed for simple, three-step preparation, each blend brings a modern twist to matcha at home, from the bright, fruity notes of Blueberry flavor to the soft floral undertones of the Vanilla flavor.

Introducing TAZO Wellness Blends

Rounding out the expansion is a new collection of fruit and herbal wellness blends: six caffeine-free teas crafted with real fruit pieces and botanicals to support moments of sleep, stress, digestion, and vitality. Flavors include Blueberry Lavender Lemon Balm, Mango Tangerine Turmeric, Spiced Apple Chamomile, Pineapple Lemon Chili, Lemon Lychee Ginger, and Honey Lemon Eucalyptus.

Elevating Everyday Beverage Rituals

As consumers continue to invest in their at-home beverage routines, demand has grown for drinks that deliver both flavor and function. TAZO’s latest innovations meet that moment with a range of offerings designed to fit seamlessly into different parts of the day, whether that’s a protein-packed morning latte, an afternoon matcha ritual, or a calming evening tea.

“The way people approach their beverage routines is evolving,” said Reshma Dhati, VP of Marketing. “Consumers today are seeking drinks that feel both elevated and effortless—something that fits seamlessly into their daily rituals while still delivering on flavor and quality. These launches reflect that shift, bringing together bold taste, thoughtful ingredients, and modern functionality across a portfolio designed for everyday enjoyment.”

Across the lineup, TAZO continues to lean into its core philosophy of combining unexpected flavor, high-quality ingredients, and modern trends to reimagine everyday tea moments.

The new products will begin rolling out to retailers nationwide this spring. For more information, visit TAZO.com.

ABOUT TAZO:

Founded in 1994 by tea pioneer Steven Smith, TAZO® has a rich history of pushing taste and blend boundaries in the specialty tea category. Expertly crafted with premium tea leaves, bold spices, and vibrant botanicals, TAZO’s portfolio includes hot and iced teas, concentrates, KCup® pods, and tea bags. TAZO® concentrates offer a range of flavorful tea mixes and lattes that can be customized to create café-quality beverages at home.