Two Napa Winemakers Build Wine for the RTD Generation- MOUTHFEEL FIRST RELEASE

Hi BevNET Team,

My name is Jenny and I have been making my own wines in Napa and on the Sonoma Coast since 2011 (Olet'te and Tribe & Arrow Napa Valley).  

After more than two decades working in Napa Valley wine, my friend and fellow winemaking friend Kevin Mills and I launched MOUTHFEEL WINE — a new wine brand built around many of the same consumer principles driving today’s modern beverage brands. 

Instead of competing only for traditional wine drinkers, we’re focused on consumers who move freely between RTDs, cocktails, spritzes and wine and who are drinking wines that are brighter, fresher and lower in alcohol.

Our inaugural lineup includes a Napa Valley Reserve Red Blend, St. Helena Albariño and Coombsville Cabernet Sauvignon, with bold 90s-inspired packaging, screw caps, approachable pricing and a focus on bright, clean, lower-alcohol wines.

We’re launching with approximately 2,500 cases, with plans to bottle 10,000+ cases over the next year as we expand restaurant, retail and wholesale distribution.

The bigger story we’re interested in is simple: What happens when experienced winemakers stop thinking only like a wine brand and start thinking like a modern beverage brand?

I’d be happy to send samples, images and additional information if you think there may be a fit.

Best,Jenny LynnFounder + WinemakerMouthfeel | Napa Valley.  [email protected].  707-225-2601.  MOUTHFEELWINE.COM.  SOCIAL @MOUTHFEELWINE