Review: Wandering Bear: Mocha with a Splash of Coconut Milk
Covers Products: Mocha with Coconut Milk
To complement their Straight Black Cold Brew Coffee, which is available in both single serve and “coffee on tap” multi-serve, Wandering Bear is adding a new flavor to the lineup: Mocha with a Splash of Coconut Milk.
This variety, which is USDA Organic and Fair Trade certified, is made with a straightforward blend of cold brew coffee, coconut cream, and cocoa extract. There’s no added sugar and the resulting product has only 20 calories (and 0g of sugar) per 11 oz. resealable Tetra Pak carton.
From a taste perspective, the flavors in this product are really quite subtle. You can definitely taste the cocoa, but, thanks to a lack of added sweetness, it isn’t what you’d typically find in a coffee product labeled “mocha.” The same can be said for the coconut cream, which adds just a hint of coconut flavor and richness to the product. It’s a really interesting and well-executed approach to flavoring a cold brew coffee and we really don’t miss the sweetness.
However, we do wonder if the approach to the naming convention is the best one possible, as this product is neither a traditional mocha nor something that’s heavy on the coconut milk. What it does have is a nice cocoa flavor with a hint of coconut,and we’d love to see a name that articulates that better..
On the packaging side of things, this product looks very similar to Wandering Bear’s flagship product. The 11 oz. Tetra Pak carton has a one color design that is appealing to the eye. Compared with the flagship, they’ve adjusted the background color to look a bit more like the color of the liquid. This is a fine approach, although we wonder if there is enough visual differentiation between the two products.
Lastly, we feel like Wandering Bear really needs another SKU to round this out. This SKU certainly shows that they are capable of coming up with creative and well-executed flavors and another offering would help the Wandering Bear line really feel like it has some substance compared with the competition.
Overall, a nice addition to the Wandering Bear lineup, minor nitpicking aside.