Liquid I.V.
Expecting the brand’s first RTD? So were many of us, but turns out last week’s teases on social media were merely setting the stage for the launch of its new Energy Multiplier Sugar Free stick packs. Available in two flavors – Strawberry Kiwi and Blackberry Lemonade – each stick delivers 100mg of caffeine and 200mg of L-theanine to support mood and mental clarity. You can learn more at liquid-iv.com.
Onyx Coffee x Zedd
What’s the perfect drug when your up all night at a rave? Caffeine, obviously (what were you thinking?). For its latest LTO collaboration, specialty roaster Onyx Coffee Lab has teamed with DJ/producer Zedd on a special single-origin whole bean cofeee to celebrate one year since the release of his album, Telos. You can lean more at onyxcoffeelab.com.
Delta
Hemp-derived THC seltzer brand Delta is now sporting a new look across its lineup of 5 mg, 10 mg and 20 mg options. Those are hitting shelves as part of a new marketing campaign dubbed “There’s A Delta for That,” aimed at destigmatizing cannabis. To learn more, visit drinkdelta.com.
SunSip
We love innovative flavors, but there’s something to be said for the timeless classics, too. SunSip goes for the latter with its new prebiotic cola, available exclusively via direct sales as of this week and entering Whole Foods Market shelves on September 3. More details available at SunSip.com.
Spindrift
Though its Spiked line is phasing out, Spindrift is still chasing innovation in its core lineup of fruit-infused sparkling waters, with Cranberry Punch being the latest release. The new seasonal flavor will complement the return of a previous fall favorite, Cranberry Raspberry. Cranberry Punch will be available for a limited time in select retailers and on Amazon, while Cranberry Raspberry will be offered exclusively on the website and in select Costco locations. For more information, visit drinkspindrift.com.
GHOST
Unless you were quick on the trigger, you already missed out on the initial batch of Ghost’s newest addition — Raspberry Cream — to its line of 16 oz energy drinks. But fear not: the brand says it will be in retailers soon. For more information, visit drinkghost.com.
Tropicana
Amidst the range of current economic anxieties, Tropicana is trying to make sure buying orange juice isn’t one of them. The brand is introducing a new three-SKU line of blends called Tropicana Essentials — available in Orange (Pulp/No Pulp versions) and Mango (No Pulp) — in 46 oz. Multi serve bottles for $3.89 each at stores like Target, Kroger and Publix, among others. Visit tropicana.com for more info.