A Conversation with Mel Landis
This conversation features Mel Landis, the new President of Ollipop, a two-time "Best of 2024" award winner. A veteran CPG executive (Coke, Bodyarmor), Landis discusses the crucial balance of bringing seasoned leadership and efficiency to fast-growing entrepreneurial brands like Ollipop without stifling their original spirit. He shares insights into Ollipop's mission-driven growth and the unique challenges and rewards of scaling an innovative beverage.
Mel Landis is the President of OLIPOP, the leading functional soda brand founded in 2018. With more than three decades of experience at industry-leading brands, Mel has helped drive growth across a range of business models both domestically and internationally. Prior to joining OLIPOP, he held executive roles at Coca-Cola, BodyArmor, The Clorox Company and Kraft General Foods, where he played a key role in sales growth, marketing and commercial strategy. Throughout his career, Mel has focused on improving enterprise productivity and financial performance through organizational redesign, cost reduction and re-allocation of capital to growth investments. Mel graduated from the University of North Carolina at Chapel Hill with a degree in Business Administration, and currently resides in Florida with his family.
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