Beverage School Winter 2021 - Beverage Operations

Pete Grego
Corporate Director, Sales & Business Development, Nor-Cal Beverage Co

Pete Grego is the Director of Contract Manufacturing with Nor-Cal Beverages. Pete specializes in beverage brand building and beverage management. As well as customer development and strategic planning.

Transcript

Pete Grego [00:04] Good afternoon. I'm Pete Grego, director of contract manufacturing and new business development here at NorCal Beverage Company. And um welcome all of you, uh, Bevnet and Nash, uh, subscribers to uh Bootcamp 2021 and discussing principles and best practices in startup beverage operations. The key, some of the keys That you'll want to look for are your flavor house, packaging supplier, and co-packer. These are vital elements to the success of your brand and startup. And um make sure that you've worked with the flavor house in the product development and packaging areas. Uh,…

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