BevNET & NOSH Virtually Live: Back to the Bricks: These CPGs Coped with COVID, But What’s Next?

A pair of entrepreneurs whose sales thrived online during the COVID-19 pandemic will share their plans for getting ready to pound the pavement once again. After firing up both direct-to-consumer and online retailer platforms over the past 15 months, what are some of the major concerns for growing brands like Olipop and A Dozen Cousins as stores re-open and channel strategy becomes a more important part of the sales mix?

Transcript

Speaker 1 [00:11] Welcome back. Remember that after our next panel, we're happy to see you in our networking session. Now, as we heard from Camille, there's a big tailwind behind companies that are plugged into the wellness market. In the past 18 months, brands that were able to combine online execution with those wellness attributes, were able to turn that tailwind into a jet stream. So, from our, from a company standpoint, our next two founders, Ibrahim Basir of a dozen Cousins, and David Lester of Ollipop, an emphasis on healthy and better for you products like beans and digestive health,…

To read the full transcript, purchase a BevNET/NOSH subscription.

Related Videos