Expo East 2022: Why Evolved Chocolate Rebranded To Meet More Consumers

Long Island, New York-based keto chocolate maker Evolved Chocolate recently celebrated its 10-plus years in the food business by reinventing itself through new packaging and even some recipe tweaks. When Evolved launched in 2011, it was one of very few keto-friendly chocolate makers on the market. As more competition has come into the category, the company has moved beyond keto-centric products and into health-conscious chocolate eaters who want a sugar-free chocolate indulgence.

Transcript

Speaker 1 [00:08] Hi, we're here with Evolved Chocolate. This is co-founder Rick Guzmano. Rick, how are you feeling today at the, at the expo?

Speaker 2 [00:15] Much better that you're here, Lucas. Good to hear.

Speaker 1 [00:18] Glad to be here. Um, so tell me a little bit about what's new with Evolved. Uh, you guys have rebranded a little bit, so tell me why you rebranded and, and what that means.

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