Sponsored Workshop: Risk, Reward & Regulation: THC Beverages in 2026 and Beyond
Sponsored Workshop: Risk, Reward & Regulation: THC Beverages in 2026 and Beyond
THC beverages are redefining how and why consumers drink, introducing new dimensions of function, ritual, and experience. This fast-paced session explores the science, policy, and market forces driving this emerging category and how it is reshaping the broader beverage landscape.
Ben Larson, Chief Executive Officer, Vertosa
Theo Terris, Chief Executive Officer, Uncle Arnie's
Diana Eberlein, Chief External Affairs Officer + Chair CABA, Vertosa
Samantha Catalina, Fractional Chief Marketing Officer, CounterMeasures
Ryan Pinsky, Vice President of Sales, Vertosa
