Nitro Pepsi

PepsiCo today announced the launch of Pepsi Fire, a cola spiked with a cinnamon-flavored twist, available nationwide for an eight-week period beginning on May 22.

With summer days just around the corner, Lemon Lemon, a new sparkling lemonade from PepsiCo, is available in stores across the country, offering a refreshing way to enjoy the warmest months of the year.

Last week PepsiCo removed bottled Stubborn Soda and Caleb’s Kola products from the market after discovering recent batches were inadvertently made with beet sugar. The craft sodas are normally formulated with Fair Trade Certified cane sugar and the gaffe was the result of a supplier error, according to the company.

Energy drinks again saw modest growth last month while CSD continued to slip behind in sales, according to the latest Nielsen xAOC (expanded all outlets combined) and C-store non-alcoholic beverage analysis for the four-week period ending on March 25.

Balance Water names Brian Pear as the company’s new CEO, while McDonald’s taps the CMO of Pepsi’s Global Nutrition Group for its top marketing role.

Following the success of Mtn Dew Black Label last year, DEW is creating the Mtn Dew Label Series – a line of premium sodas from DEW with crafted unique flavors and herbal and citrus bitters.

Pepsi and Aquafina unveiled their plans for the 2017 baseball season, centered around home openers in Chicago and New York, along with nine other teams throughout the year. The announcement reflects PepsiCo’s longstanding commitment to baseball as it continues to reach new heights with franchised team sponsorships.

Raisman, a native of Needham, Mass., discovered Cheribundi two years ago and integrated the drink into her daily exercise routine for post-workout recovery and sleep.

The most well-funded food and beverage start-ups by state include big names, Essentia signs Periscope as its first creative AOR, PepsiCo pulls 12-packs and 2 liter bottles from Philadelphia, and Forbes lists its top female leaders in food.

Lansing’s departure was followed by other changes in PepsiCo’s warehouse team — covering items like Tropicana, Gatorade, and other key direct-shipped products — which had taken over the sales responsibilities for the Naked team in 2015.

Fizzy bubbles, sparkling water and a fusion of natural fruit juices come together in PepsiCo’s new beverage IZZE FUSIONS. The “sorta juice, sorta soda, sorta sparkling water” is now available from coast to coast in three delicious flavors – Orange Mango, Lemon Lime and Strawberry Melon. IZZE FUSIONS is 60 calories per 12-ounce can and has no artificial sweeteners or artificial flavors.

U.S. Congressmen lobby the FDA to ban use of the term “milk” for non-dairy products, Pepsi’s CEO joins President-elect Trump’s economic advisory council and a Philadelphia judge upholds the city’s controversial “Soda Tax.”

PepsiCo will compete with Coca-Cola’s Smartwater as it prepares to launch LIFEWTR in February, a new premium bottled water focused on artistic labeling and a pH balanced, electrolyte-infused product.

Burlington, MA, November 22, 2016 – Earlier today, PepsiCo announced that it is acquiring healthy beverage company KeVita, Inc. “This transaction never would have happened without Whipstitch Capital’s Michael Burgmaier and Nick McCoy, who have been working directly with KeVita since 2011. The pair made the initial introduction to Pepsi, structured and negotiated KeVita’s 2013 transaction […]