BevNET.com - The beverage industry's source for product reviews, news and more -- soft drinks, energy drinks, juices, teas, bottled water and other non alcoholic beveragesYour source for Beverage News and Reviews
 

 

Youkilis and SlumpBuster team up on energy drink for athletes…

Posted: 1/2/2008 |   3 Comments | Post

Post Ad  | View All
 

Corona, CA - January 2, 2008 - Red Sox Gold Glove first baseman Kevin Youkilis has teamed up with California based MBSB Holdings, LLC to produce a new energy drink geared towards sports fans and athletes.  SlumpBuster, a term widely recognized by athletes and fans, will be launched in the 1st quarter of ’08 with hopes of being the official energy drink of locker rooms and stadium concession stands worldwide.

 

Under the terms of the partnership, Youkilis will serve as lead spokesperson for the product .  In addition, MBSB is currently working with Youk in developing “Youk’s Signature” SlumpBuster. The special edition can will be rolled out in the Northeast and Midwest., with a portion of the proceeds from “Youk’s Signature”  being donated to Kevin Youkilis Hits for Kids, Kevin’s charity.

 

Get involved and be the first in your area to “Take Down a SlumpBuster”.

 

About MBSB Holdings, LLC:  a California based private-equity firm that owns the trademark rights of SlumpBuster Energy Drink, Energy Gum and Energy Bars.  For more info on how you can order SlumpBuster Energy products, e-mail info@drinkslumpbuster.com.

 

About Kevin Youkilis Hits for Kids: Hits for Kids is a charitable organization founded by the Boston Red Sox infielder, dedicated to rallying local and corporate support for charities and organizations focused on the health and well-being of children. Kevin Youkilis Hits for Kids teams up with existing community-based children's charities and medical research programs in New England and in Kevin's hometown of Cincinnati, to help them raise money and awareness. For more information on Kevin Youkilis Hits for Kids, visit www.youkskids.org

Source: MBSB Holdings, LLC

[Get Copyright Permissions] Click here for copyright permissions!
Copyright 2007 BevNet.com, Inc.
There are currently 3 comments on this article:
On Wednesday, January 02, 2008, Jason Sorenson said:

That's awesome...where can I get one?

IP Address: 75.54.154.44 | Report This Post
On Wednesday, January 09, 2008, Disappointed said:

This is heinous and the company should be ashamed (& run out of town on a rail). No way Youk should associate himself with something like this. His fans are disappointed in this poor choice of a wink-wink joke that is degrading to women. We'd rather not believe he thinks this way but it's hard to draw any other conclusion. His fans and women with self respect are speaking up; I can't see this how this can make money for profit or "for the kids."

IP Address: 71.232.12.162 | Report This Post
On Sunday, January 27, 2008, Realist said:

I heard that Youk's Signature doesn't even feature the girl. On the DP show he stated that his use of the term was strictly in the athletic sense. No self-respecting girl would identify themselves as a SlumpBuster anyway...would they?

IP Address: 69.108.119.39 | Report This Post
Leave a Comment
Name (required)
Email (required but will not be published)
Please note: All comments are reviewed prior to posting. Attempts to advertise, solicit, or promote will not be approved.
Email me when someone else comments on this article.







Classified Ads

+ Post an Ad

Headlines

 Industry News

+ Submit News

 Image Submissions


Sun Tzu ...
5/15/08

Shark En...
5/14/08

Pimp Juice
5/13/08

BAWLS Gu...
5/13/08

Xtazy En...
5/12/08

Liquid Ice
5/11/08

Teany
5/10/08

Teany
5/9/08
View All
Upload Image