Vahdam
Coffee that makes you calm? If that’s your thing, Vahdam’s latest release may be for you. The wellness brand announced this week that it is launching Ashwaghandha Coffee in around 100 Target stores starting in May. Vahdam’s coffee combines 100% Arabica coffee with KSM-66® Ashwagandha and other functional ingredients (L-Theanine, Lion’s Mane, Turmeric Curcuminoids, and Chaga). Find it in Target for $15.99 for a 20-serving pack. For more information, visit vahdam.com.
good2grow
America likes to do things big, and what’s bigger than a 250th birthday party? Ahead of the country’s America250 celebrations this summer, good2grow is launching bigger 10 oz. bottles featuring four iconic U.S. national monuments: The Statue of Liberty, the Golden Gate Bridge, the U.S. Capitol and the Gateway Arch. The commemorative packaging will appear on good2grow’s 10 oz. bottles across four flavors at retailers nationwide starting in April. You can learn more at good2grow.com.
PRIME
Though its flagship hydration line has been in decline, PRIME continues to innovate, with the release of its new protein and creatine shake being the latest example. The new RTD — available in Vanilla, Cookies & Cream and Chocolate — delivers 32 grams of protein and 3 grams of creatine monohydrate per 11 oz can, with 160 calories and 3 grams of sugar per serving. The first run has already sold out, but you can still find more details at drinkprime.com.
5-Hour Energy
If you have April 12 circled on your calendar (National Licorice Day, obviously), we have something to help you celebrate. 5-Hour Energy is honoring the candy holiday with a new Red Licorice flavor that delivers that nostalgic Twizzlers/Red Vines flavor along with the requisite boost of caffeine and B-vitamins. This one is a limited time offering that’s set to debut on April 10 exclusively on Amazon and at 5hourenergy.com.
Chobani
If there was a s’more-sized hole in your morning coffee routine, fear not. Chobani is bringing back its S’mores Coffee Creamer for a second limited-time run. Find these at retailers nationwide starting early April. To learn more, visit chobani.com.
Bulletproof Coffee
The functional coffee company continues to shape its new identity around protein, which is expanding with the addition of Vanilla to its lineup of powdered High Protein Iced Coffee. Like the existing Original and Mocha flavors, this one delivers 12 grams of whey protein per serving, along with double the caffeine of a regular cup of coffee. Learn more at bulletproof.com.
Natalie‘s
The Florida-based premium juice brand is best known for its citrus varieties, but Natalie’s latest launch takes it into veggies. Natalie’s Carrot Juice is available in both 32 oz and 56 oz sizes at all Wakefern banners, including ShopRite, PriceRite, Brown, Village Supermarkets and Morton Williams, and will appear in select additional grocery chains soon. For more information, head to natalies.com.
PIILK
With demand for clean-label protein soaring, PIILK is stepping in with its latest offering, an 8.5 oz. drink featuring 30 grams of protein per serving. Made with naturally fermented yeast protein, the new drink promises a lighter and cleaner drinking experience (relative to chalky protein drinks) with no emulsifiers. It’s launching in two flavors, Protein Chocolate and Café Latte, available exclusively via piilk.com.
Cann
A favorite flavor is growing up: Cann is bringing a previous Spring seasonal release, Yuzu Elderflower, available in Hi Boy (5mg THC) and, for the first time, a Hi’er Boy (10mg THC) version. You can also pick up a Seasonal Starter Pack ($129.60), which includes 4-packs of all three core flavors—Blood Orange Cardamom, Lemon Lavender, and Grapefruit Rosemary—plus Yuzu Elderflower. To learn more, visit drinkcann.com.