Løs Sundays Enters RTDs With Sparkling Tequila Seltzers Launch
Southern California-based tequila brand Løs Sundays is expanding into ready-to-drink cocktails with the launch of its Sparkling Tequila Seltzers line, available in four flavors.
Nuun Launches Immunity3 Stick Packs
Four months after its acquisition by Nestle, Nuun’s latest innovation offers a glimpse of the company’s new product strategy as it diverges from its flagship tablet line with the launch of Immunity3 stick packs. Nuun’s Director of Product and Innovation Vishal Patel said the brand aims to cater to a more targeted need-state with the new product launch as they also keep up with the nationwide demand for immune-boosting products in the wake of the pandemic.
MTN DEW Launches THRASHED APPLE Available Exclusively At The Kroger Family Of Companies
Just in time for the fall, MTN DEW has combined its bold citrus taste with the classic crisp of apple flavor for the brand new MTN DEW THRASHED APPLE. Forget about apple picking and apple pie, take apple flavor to the extreme with the new THRASHED APPLE – a refreshing new DEW, for those who aren't afraid to turn the dial up to 10!
Pepsi Awarding $25,000 Scholarship To The Most Voted Fan-Favorite HBCU This Fall Football Season
School pride during fall football season at HBCUs is unmatched but, this year, Pepsi is giving students one more way to level up their unapologetic fandom and another reason to celebrate. Pepsi is rallying HBCU students and alumni to vote for their favorite university, unlocking a $25,000 donation to the winning school's general scholarship fund.
Talking Rain Beverage Company Introduces Talking Rain AQA
Talking Rain Beverage Company, the maker of Sparkling Ice flavored sparkling water, announced the relaunch of Talking Rain Essentials Hydration under a new name, Talking Rain AQA. Available starting fall 2021, Talking Rain AQA is a 9.5pH+ premium ionized water with electrolytes and minerals for taste.
Cove Kombucha Raises $4.5 Million
Cove Kombucha, a CPG Health Beverage company, announced that they have raised 4.5M in funding to expand across Canada and into the United States. Cove Kombucha, Canada's fastest growing kombucha brand, announces a multi-million-dollar equity funding round raised through Canaccord Genuity, with debt financing provided by CIBC and Atlantic Canada Opportunities Agency (ACOA).
Nielsen: Late Summer Sees Modest Acceleration in Non-Alc Bevs
Non-alcoholic beverage sales accelerated over the two-week period ending August 28, according to an analysis of Nielsen data by Goldman Sachs Equity Research.
Survey: Food Industry Makes Progress on Diversity with Room to Improve
After last year’s reckoning on racial injustice across America prompted a look into widespread inequity within the food and beverage industry, companies appear to be making progress on their diversity, equality and inclusion (DEI) goals, according to a new study by Deloitte Insights and FMI - The Food Industry Association last month.
Hank’s Gourmet Beverages Introduces Limited-Edition Fall Favorites: Pumpkin Spice And Caramel Apple Cream
Hank’s Gourmet Beverages is responding to widespread customer and retailer input with a new packaging scheme for its two popular fall seasonal flavors. Hank’s critically acclaimed, limited-edition seasonals, Pumpkin Spice and Caramel Apple Cream, will be hitting markets coast-to-coast in colorful 4-Packs .
Essentia Water Goes Big With First-Of-Its-Kind 2 Gallon Offering
Essentia Water introduced the first-ever, large format offering of its ionized alkaline water – the Essentia Water 2 Gallon Box. Developed in response to increased consumer demand for larger format options, the 2 Gallon Box does not compromise on taste or hydration and is a more sustainable alternative to single-use bottles.
CarobWay Explores The Hidden Gems of Carob, Sustainably
FoodTech and agriTech start-up CarobWay, Ltd. is bringing carob from the Bible to the modern table as a super-nutritious, highly sustainable food crop. The company cultivates locally grown carob trees to boost carob-based product development.
Taste Radio: The Keys To Influencer Marketing Helped Unlock This New ‘Society’
Ben Soffer, the Instagram celebrity behind @boywithnojob, discussed the development of his upstart wine-based cocktail brand Spritz Society, how his expertise in influencer marketing helped shape the brand’s vision and business strategy, why authenticity is a common theme in everything he does and how he got up to speed as a first-time beverage entrepreneur.
Pernod Ricard Supports The IUCN’s “Agriculture and Land Health Initiative”
On the occasion of the CEO Summit, in the presence of French President Emmanuel Macron, Christine Lagarde, President of the European Central Bank and Bruno Oberle, Director General of the IUCN, Alexandre Ricard, Chairman and CEO of Pernod Ricard, announced a new partnership with the International Union for Conservation of Nature (IUCN).
Essential Elements Nutrition Launches Apple Cider Vinegar Hydration Sticks
Essential Elements(Ee) – the premium, affordable and science-backed sports nutrition brand – announced the launch of their Apple Cider Vinegar-Infused Hydration Sticks, designed to replenish electrolytes and provide immune support.