Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Speaking with BevNET at Natural Products Expo West 2018 last week, KonaRed CEO Kyle Redfield explained that, by integrating antioxidant-rich coffee fruit juice into its expanding family of RTD cold brew coffees, the company is seeking to create a health halo around the ingredient similar to pomegranate and açaí.
As it begins rolling out its ready-to-drink line this Spring, starting in Southern California, South African brand BOS is seeking to build a broad U.S. consumer audience for iced rooibos tea.
Issues regarding the accuracy of sugar, alcohol and probiotic content in kombucha continue to haunt some of the category’s fastest-growing brands, as evidenced by a pair of class action lawsuits filed earlier this month.
In this video, BevNET’s John Craven and Martin Caballero discuss how some of the major trends in kombucha as seen at Expo West 2018 -- including the introduction of smaller package sizes -- could impact kombucha’s presence across retail channels and highlight new line extensions aimed at addressing consumers’ shifting dietary needs and preferences.
In this video, BevNET’s John Craven and Martin Caballero discuss some of the new RTD cold brew products that debuted at Natural Products Expo West 2018 and explore how they fit into the larger macro trends that continue to shape the coffee category.
Massachusetts-based brand Dahlicious, which markets a line of organic lassis, or milk-based Indian-style drinkable yogurts, has sold a stake in the company to investment fund Keen Growth Capital, the company announced in a press release last week.
Speaking with BevNET at Natural Products Expo West 2018 last week, Suja CEO and co-founder Jeff Church discussed the brand's new products and its approach to innovation.
In the second part of Natural Product Expo West 2018 recap, we examine some of the news, new products and innovations in tea, energy drinks, soda, juice, drinking vinegars and waters.
In the first of our two-part recap of Natural Products Expo West 2018, we examine new innovations and products in the dairy, alt-dairy, coffee and kombucha categories.
As the BevNET editorial team prepares to hit the floor at Anaheim Convention Center for Natural Products Expo West 2018, here is an early look at some of the brands that will be showcasing revamped packaging and redesigned labels at this year's show.
At this year’s Natural Products Expo West show, kicking off in Anaheim, Calif. tomorrow, Live Soda will showcase its newest line extension and first foray into traditional carbonated soft drink category with the launch of a shelf-stable, five-SKU line of Probiotic Sodas.
Two years after its acquisition, organic green tea-based beverage brand Steaz has found the internal stability to support a revamp of its Cactus Water line and an expansion of its natural energy drink offerings.
To help you navigate the over 330 beverage-related exhibitors at this year's event, we've produced a printable Expo West 2018 Show Planner, which lists companies both alphabetically and by booth number.
Mitchell, the VP of Investments & Ventures at Coke’s Venturing & Emerging Brands (VEB) unit, is leaving his current role to head a newly formed division focusing on emerging brands based in Japan, according to a memo from VEB president Scott Uzzell.
