Convenience store sales of non-alcoholic beverages were up 6.6 percent for the first quarter of 2016, according to Wells Fargo Securities’ latest “Beverage Buzz” report, which polls retailers representing 15,000 convenience stores across the country.
Big Geyser COO Jerry Reda said the company will carry a new 12 oz. line of ready-to-drink Silk almond milks and cashew milks, as well as Stok, WhiteWave’s new three-SKU line of shelf-stable cold-brew coffee.
According to Courthouse News, the energy drink giant has asked a federal appeals court to reverse a decision to allow the case to be tried in state court, arguing that it should be resolved on the federal level.
Coconut water has seen a surge of innovation of late with brands pushing the category into previously unchartered territories via new products, packaging choices and processing methods.
AdWeek spoke with Pepsi’s vice president of marketing Chad Stubbs, who said the brand was “inspired by the mixology craze” and could serve “as a perfect standalone beverage or a perfect compliment to cocktails.”
The brand is currently making its debut at 33 stores in the grocer’s northeast region, where it retails for $4.99 per 12 oz. bottle.
Documents obtained by BevNET indicate that Steaz has retained the services of First Beverage Financial, the investment banking arm of First Beverage Group, who have sought a $30 million minimum bid to acquire the company.
Runa co-founder and president Tyler Gage said the company intends allocate its new funds through strengthening its consumer marketing efforts, a component of which will be putting Runa’s new investors to work.
In the above video, McQueen discusses the brand’s distribution expansion as well as recent funding from equity-based crowdfunding platform CircleUp, which invested in the company through its $22 million consumer growth fund.
According to legal news publication Law360, N.V.E., alleges that Innovation Ventures made false statements in the trial that swayed the jury’s verdict, including the inference that N.V.E. ran a false advertising survey.
The news follows revelations that Coca-Cola Co. CEO Muhtar Kent took a 42 percent pay cut in 2015.
In the letter dated March 23, 2016, FDA district director Kathleen M. Lewis wrote that Pressed Juicery failed to meet requirements of section 21 CFR 120 of the Federal Food, Drug and Cosmetic Act and as such, its juice products “are adulterated in that they have been prepared, packed, or held under insanitary conditions whereby they may have been rendered injurious to health.”
In the video, Weiler discusses the growth of Drinkmaple, which made its official launch a year ago and the brand’s recent authorization at Kroger.
Yahoo Finance reported on the company’s wellness initiative dubbed “See Ya Soda,” which will also see the end of fried food, white bread and pasta in Reebok’s cafeteria.
