Fat Tuesday, the iconic frozen cocktail brand and national bar chain, is teaming up with Still G.I.N. By Dre and Snoop, the ultra-premium gin brand from Dr. Dre and Snoop Dogg, on a limited-time nationwide takeover launching April 9 in the lead-up to 4/20.
The collaboration introduces “Pink Kush by Dre and Snoop,” a limited-time combo experience paired with a collectible cup rolling out to Fat Tuesday locations nationwide. Timed to one of the biggest cultural moments of the year, the drop taps into the now-mainstream “high holiday,” built to generate buzz both behind the bar and across social.
At the center of it all is an all-new Hard Pink Lemonade frozen cocktail, crafted exclusively for this collaboration. The drink is a frozen remix of the Pink Lemonade flavor from Dre and Snoop's new Hard Iced Teas and Lemonades line, topped with a floater of Still G.I.N. By Dre and Snoop. The Pink Kush drops nationwide April 9, runs through 4/20, and is expected to stay in select locations through mid-May.
The experience comes to life through collectible specialty vessels, including the Limited-Edition Bong Cup and the iconic Yard Dog, giving the Pink Kush concept a bold, instantly recognizable visual. The limited-time drink combo will also be available at New Orleans Original Daiquiris, Fat Tuesday’s sister brand across Louisiana, served in the brand’s classic Mug as part of the broader launch.
To bring that energy to life in-person, Fat Tuesday and Still G.I.N. By Dre and Snoop will host immersive activations at flagship locations in San Diego, Tampa, and Tempe, featuring DJs, lowrider showcases, themed merch, and all-day giveaways designed to turn each stop into a full-scale cultural moment.
Fat Tuesday continues to build its reputation as the go-to partner for celebrity-backed spirits, delivering high-impact collaborations that resonate both in-store and online. In 2025, the brand generated strong buzz through viral collaborations with Kendall Jenner’s 818 Tequila and Cardi B’s Whipshots, further cementing the brand’s position at the intersection of nightlife, culture, and entertainment.
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