Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

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Posts by Ray Latif

603 Beverages Inc. Obtains Distribution for “Go Big Energy”

HUNTINGTON BEACH, CA–(Marketwire – Sep 14, 2011) – 603 Beverages, Inc. (www.603beverage.com), a wholly-owned subsidiary of Fima, Inc. (PINKSHEETS: FIMA), is pleased to announce that distribution has been obtained for…

Activate Announces Two Key Hires

Newport Beach, Calif. – The Rising Beverage Company, (Activate Drinks), announced that Craig Berger will join the Activate team as Chief Financial Officer (CFO) effective September 6, 2011.  Berger will…

Eye on Management: OJO Hires Cascadia

Remember OJO, the eye care beverage company that won the New Beverage Showdown at BevNET Live this past summer? They’ve signed a definitive management agreement with Cascadia Managing Brands to…

Red Bull Takes Aim at Bullseye Energy

In a federal lawsuit filed in Vancouver, Red Bull and its subsidiary Red Bull Canada have accused Bullseye Beverages of infringing on company trademarks and using deceptive marketing intended to…