A fishy drink
Don’t expect this one to slither into the U.S. market. Japan Tobacco Inc. introduced a new drink in Japan called “Unagi Nobori,” or, “Surging Eel.” While animal names are common…
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Mouse-age in a bottle
Typically, the only good way a mouse and a beverage bottle go together is when Disney partners with Coke for a promotion. Any other combination of rodents and refreshments usually…
A Tru-ly bad beverage idea
A product popped up on my radar Wednesday that made me dread the inevitable BevNET review. Tru Blood claims to be a synthetic blood substitute. For vampires, mostly. Initially, I…
Starbucks to close hundreds of stores
Starbucks – that company that stands at the curious intersection of coffee house, RTD brand and beverage retailer – will close 600 company-owned stores. The company said most of those…
Red Bull? Not According to Rorschach!
Today, outside of the BevNET world headquarters in Harvard Square, Advertising Ace John McKenna spotted what could be a tea-leaf-like sign of Red Bull’s future. A passing car crushed a…
Wine-glass Soda
In what may be the most high-brow examination ever performed on a beverage containing high-fructose corn syrup, New York Times wine critic Eric Asimov turned his attention to root beer…
This Bud's not for InBev
Anheuser-Busch has contacted Grupo Modelo about a possible merger to make the American brewery too expensive for InBev. See the clip below.…
Buying Bud?
InBev offered Anheuser-Busch a $46 billion buyout. Watch the clip below for more.…
"Blow" maker a scumbag?
Logan Gola’s Blow Energy Drink Mix got exactly the kind of attention that the BevNET staff was afraid it would. Last week, U.S. Rep. Mary Bono-Mack – while standing next…
More beverage burglars
It looks like beverage burglars have diversified. The latest pair of drink thieves moved beyond energy drinks and included Loganberry Tea and Jones Soda in their Red Bull heist. Their…
Beverage bottles could ease global warming?
Two researchers have an idea that could put the power to reduce global warming into your hands – specifically into your beverage bottles. Dr. Thomas E. Muller and Dr. Toshiyasu…
Red Bull coming to your mp3 player?
After branching out into all-natural cola, Red Bull’s next move could be into the music industry. The New York Post reported that the energy drink company is building a multi-million…
Lawsuit we should all watch
I don’t care if it’s a day old. It’s still really funny. Courtesy of AllAboutJazz.com. Pepsi Claims Jazz, Issues Cease and Desist Published: April 1, 2008 By Jeff Fitzgerald, Genius…
Rock and Cola: Axl Rose thanks Dr. Pepper
In the strangest collision of the beverage and music worlds since witnesses watched Amy Winehouse snort vodka, Axl Rose has thanked Dr. Pepper for supporting his (maybe) forthcoming album, Chinese…