Brand News
Apr 24, 2026AriZona, Mattel Partnership Taps Into Collectible CultureAriZona Iced Tea has partnered with Mattel in a two-year deal that will bring co-branded Hot Wheels drinks and collectibles to consumers.
Nov 28, 2025Last Updated Nov 26, 2025New Products: Prebiotic Pepsi, Plant-Based Protein and Psilly LibationsIn this week’s gallery, we take a look at new plant-based milk innovations from Silk and Pacific Foods, a stylish fresh collab from AriZona, a mushroom-infused…
Aug 2, 2024Last Updated Aug 5, 2024New Products: Bored Cow’s First ‘Limited Batch’ Flavor, Plus Arizona, Loom, Free AF, Kencko & MoreThis week, Kencko unveils its line of instant iced lattes, Bored Cow introduces its first ever limited batch flavor and Wildwonder’s new collaboration with…
Sep 27, 2022AriZona Flies Into Sports Drinks With Marvel CollaborationAriZona Beverages is teaming up with Marvel Entertainment on a functional drink called Super LXR Hero Hydration, marking the iced tea maker’s first true leap…
Jun 1, 2022Last Updated May 31, 2022AriZona Expands Red Tea Line As Portfolio DiversifiesAfter the pandemic put some of its new product plans on hold, New York-based iced tea manufacturer AriZona Beverages is beginning to reload its innovation…Aug 6, 2020Last Updated Aug 6, 2020AriZona Beverages Expands Fruit Juice Cocktail Lineup With New Pineapple FlavorAriZona Beverages® is delighted to introduce the newest addition to its fruit juice cocktail lineup: Pineapple – a crisp and refreshing beverage arriving just…
Jul 11, 2016Plastipak and AriZona Beverage Partner on ThermoShapeThe project came to life when AriZona challenged Plastipak to deliver a hot fill PET package while maintaining the look and feel of its iconic glass packaging.
Apr 4, 2016Arizona Beverages Introduces Good Brew Line of Iced TeasAriZona has released Good Brew in six iconic flavors: Unsweet Tea, Sweet Tea, Lemon Tea, Green Tea, Arnold Palmer Half & Half and Peach Tea.
Dec 16, 2015AriZona Iced Tea Announces Partnership with TransWorld SKATEboardingAriZona will also be the Title Sponsor of TransWorld’s most popular web video franchise “Afternoon In The Park.”
Oct 7, 2015Last Updated Oct 7, 2015AriZona Infuses its Classics with CaffeineToday AriZona Beverages announced the launch of a new line of energy drinks, infusing four of the brand’s existing flavors – Arnold Palmer, Watermelon, Fruit…
Aug 25, 2015Bethenny Frankel, Arizona Beverages and 16 Handles Join Forces to Launch Skinnygirl SorbetSkinnygirl™ Sorbet will be available in the most popular of the Skinnygirl™ Sparklers flavors, Strawberry Lemonade. At only 20 calories and 5.5 grams of sugar…
Jul 15, 2015AriZona Launches Real Sugar Line in Eight FlavorsDistribution will begin in the Northeast and continue to rollout nationally throughout 2015.
Jun 16, 2015AriZona Beverages Unveils Website RedesignThe redesign, by MPIRE Creative, is the first restyling of the company’s website since they launched it in 2006.
Jan 14, 2015Last Updated Sep 9, 2015AriZona Beverages and Welch’s Launch Sparkling Juice CocktailsWelch’s Sparkling Grape and Welch’s Sparkling Strawberry will be packaged in AriZona’s iconic 23oz “Big Can”.