Culture Pop

This week’s reviews features a bubbly probiotic limited-edition release from Culture Pop and singer Noah Kahan, plus a dive into spring-sourced and purified water brand Loonen.

Massachusetts-based probiotic soda brand Culture Pop is teaming up with fellow Bay Stater Noah Kahan, a Grammy-nominated folk pop artist, for a limited edition flavor launch this month.

We’re closing the book on 2025 by taking a look back at the stories that most caught your eyes. This year’s Top 10 Most Read BevNET Stories include several M&A deals for emerging brands, a controversial manufacturing closure and new energy drinks.

Costco’s soda selection is getting some new additions. The mass channel retailer has expanded its offerings of Jones Soda Co. CSDs and probiotic soda maker Culture Pop also announced it will be available in all 99 Costco locations in the Northeast.

Pressed continues to make progress in expanding its wholesale business, which is rolling out its next grocery-exclusive multi-pack — this time at over 550 Costco locations nationwide — this month.

Positive beverage sales trends have U.S. convenience retailers feeling optimistic despite this year’s economic shockwaves, with growth outlook rising 3.4% according to a Goldman Sachs survey representing around 25% of the channel.

As the alt-soda category has grown over the past decade, the success of main brands Poppi and Olipop has been largely parallel, with one slight separation: the emphasis on functionality. While Olipop has hewed closer to the core functional roots that stem from its added prebiotic ingredients, Poppi has gradually moved away from them. First, […]

Whether its about delivering calmness, electrolytes, or the juicy burst of real fruit, this week’s reviews are all about the bubbles.

Brand-focused investors and deal advisors at the recently completed Beverage Forum conference in California this week offered a series of details that indicate that the outlook is trending positive on the investment front.

This week’s new product gallery is filled with powdered supplements, new flavor launches for insurgent beverage brands and a nod to warm weather with lemonade mixers.

Plant-based milk brand Elmhurst 1925 is launching its three latest innovations into Whole Foods Market stores across the country; It’s been a big week for probiotic soda brand Culture Pop: along with a $15 million investment, it’s going nationwide with Target.

Culture Pop has raised over $15 million, boosting marketing and expanding distribution as competition in the modern soda category heats up.

Bloom Nutrition – and by extension, Keurig Dr Pepper (KDP) – is entering the red-hot “modern soda” category with Bloom Pop, a shelf-stable prebiotic soda set to launch at Walmart on Labor Day.