Sep 16, 2019Last Updated Sep 16, 2019Expo East 2019 Recap Pt. 1: Honest Tea Embraces Cold Brew, Mood33 Targets MainstreamAt Natural Products Expo East 2019, BevNET’s editorial team saw established brands tackle new innovations and new strategies, including Honest Tea’s take on…
Oct 1, 2018Last Updated Oct 1, 2018Expo East 2018 Video: DrinkSimple on Rebranding and DiversifyingEarlier this year, Vermont-based maple water maker DrinkMaple rebranded itself as DrinkSimple, a move to accommodate and better define a growing product…
Mar 7, 2018Last Updated Mar 7, 2018Drink Maple Rebrands as Drink SimpleThe Vermont-based maker of maple and watermelon water products is rebranding as Drink Simple, introducing at Natural Products Expo West 2018 a new look for its…
Nov 27, 2017Last Updated Nov 29, 2017Power of One: Brands Building From Focus on Single IngredientEven as products boasting complex flavor profiles enter the beverage market, a simple, pure ingredient experience has everlasting appeal for consumers. Three…
Oct 6, 2017Last Updated Oct 5, 2017Review: DRINK Maple (and Melon) Adds New FlavorsDRINKmaple, which is perhaps best known for their flagship 100% maple water product, continues to expand their lineup. Having announced DRINKmelon back in…
Aug 25, 2017Last Updated Dec 29, 2017Taste Radio Ep. 72: Biena Bets on Big Future for Whole Food Protein; High Brew Coffee Takes Us For a RideEp. 72 of Taste Radio features a conversation with Poorvi Patodia, founder and CEO of Biena, a fast-growing maker of roasted chickpea snacks. Patovia discussed…
Jun 7, 2017Last Updated Dec 27, 2017Distribution Roundup: CVS Takes Better-For-You Brands NationwideCVS takes Dry Soda and Drink Maple nationwide following better-for-you pilot program in select stores last year, Verday Chlorophyl Water expands into Whole…
Jun 1, 2017Last Updated Dec 27, 2017DrinkMaple Adds New Funding, Makes Distribution GainsLast month, the Vermont-based maple water brand announced it had received $250,000 in funding from Vermont venture capital firm FreshTracks Capital as part of…
Mar 2, 2017Last Updated Mar 3, 2017Nation’s Leading Maple Water Brand to Showcase DRINKmaple and DRINKmelon at Natural Products Expo WestThe plant-based functional beverages can now be found in more than 6,000 stores nationally, as well as on Amazon and on drinkmaple.com. Over the course of…
Jan 17, 2017Last Updated Oct 11, 2017CVS Embraces Better-For-You Brands in New Pilot ProgramCVS is now stocking many better-for-you beverage brands in 450 of its stores as the next stage in its health-conscious rebranding that initially began in 2014.
May 9, 2016Last Updated May 9, 2016DRINKmaple Expands Distribution into 1,030 Kroger Stores NationwideDRINKmaple’s sister beverage, DRINKmelon Pure Watermelon Water, will launch this June with rapid sales and distribution growth projected.
Mar 4, 2016Last Updated Mar 7, 2016DRINKmaple Debuts DRINKmelon, a Watermelon Juice BeverageDRINKmaple co-founder and CEO Kate Weiler told BevNET that the development of DRINKmelon was two-fold: extending the company’s distribution footprint —…
Feb 25, 2016Last Updated Feb 25, 2016Drinkmaple Goes National With KrogerTo support the new distribution, Weiler revealed that Drinkmaple is building a new facility in St. Albans, Vt.
Dec 11, 2015Last Updated Dec 15, 2015Distribution Roundup: Coca-Cola Accelerates its Refranchising Endeavors; Suja’s Probiotic Waters to Launch at TargetThe cola giant announced that Coca-Cola Beverages Florida, Coca-Cola Bottling Company UNITED and Viking Coca-Cola Bottling Company have assumed distribution…
