Brand News
Mar 24, 2026Last Updated Mar 26, 2026Fever-Tree: U.S. Molson Coors Transition, U.K. Recycling Levy Weigh on ProfitsTouting its new U.S. distribution partnership with Molson Coors as a “revenue growth multiplier,” British mixer brand Fever-Tree saw net sales grow 6%…Nov 5, 2025Last Updated Nov 5, 2025Molson Coors Still Thirsty to Go ‘Beyond Beer,’ Despite Q3 DeclinesMolson Coors continues to back its “beyond beer” push into non-alcoholic categories, though questions remain over the pace and balance of its portfolio after…
Sep 22, 2025Last Updated Sep 22, 2025Molson Coors Appoints Rahul Goyal as Next President and CEOMolson Coors named long-time chief strategy officer Rahul Goyal as the company’s new president and CEO, succeeding Gavin Hattersley who announced in April…
Sep 15, 2025Fever-Tree: U.S. Sales Rise in H1 2025 as Molson Coors Onboards Mixer BrandBritish mixer brand Fever-Tree is feeling good about its collaboration with Molson Coors as it posted 4% revenue growth in the U.S. in its first half 2025…Jan 30, 2025Last Updated Jan 31, 2025Molson Coors Strikes Strategic Deal with Fever-Tree, Takes 8.5% StakeMolson Coors Beverage Company is getting in on the mixer set with a new strategic partnership with Fever-Tree, taking an 8.5% minority stake in the business…
Apr 28, 2023Last Updated Apr 28, 2023This Week’s New Products: TMNT-Themed Pre-Workout Powder, Classic Cocktail Mixers and Organic OatmilkIn this week’s new products roundup, GHOST teams up with the Teenage Mutant Ninja Turtles to create a new “Ooze” flavor, Fever Tree launches a new line of…
Sep 14, 2022Fever-Tree Quietly Acquires Powell & Mahoney Cocktail MixersFever-Tree expands its reach in the U.S. by widening its portfolio of non-carbonated beverages with the acquisition of craft mixer maker Powell and Mahoney.Sep 24, 2021Fever-Tree Reports Double-Digit Growth as On-Premise Channel ReboundsAs the cocktail mixer category sees renewed growth with the rise of at-home alcohol consumption, U.K.-based premium brand Fever-Tree is feeling the buzz. The…Jun 27, 2019Last Updated Jun 27, 2019Fever-Tree Launches Refreshingly Light Cucumber TonicFever-Tree, the world’s leading producer of premium tonics and mixers, has announced its Refreshingly Light Cucumber Tonic is arriving in the U.S. market. A…Jun 3, 2019Fever-Tree Mixers Announces New Refreshingly Light Cucumber TonicFever-Tree, the world’s leading producer of premium tonics and mixers, today announced its Refreshingly Light Cucumber Tonic is arriving in the U.S. market.May 9, 2019Last Updated May 9, 2019Fever-Tree Mixers Launches of Three New Ginger ExpressionsFever-Tree, the world’s leading producer of premium mixers, has announced the launch of Smoky Ginger Ale, Spiced Orange Ginger Ale and a Refreshingly Light…Apr 22, 2019Fever-Tree Mixers Launches Social Media Campaign to Benefit Malaria No MoreIn honor of World Malaria Day (Monday, April 22), Fever-Tree Mixers is launching a social media campaign to raise money for the charity Malaria No More. Every…Mar 21, 2019Last Updated Mar 21, 2019Fever-Tree Launches Three New Ginger ExpressionsFever-Tree, the world’s leading producer of premium mixers, has announced the launch of Smoky Ginger Ale, Spiced Orange Ginger Ale and a refreshingly light…
Jun 1, 2018Fever Tree Opens U.S. HeadquartersBritish premium mixer maker Fever Tree opened a new U.S. headquarters today in Brooklyn, N.Y., taking direct control of all U.S. operations and signifying an…