Brand News
Feb 28, 2025Last Updated Feb 28, 2025New Products: Protein Options Abound, Talking Rain Enters Prebiotic SodaIn this week’s new products roundup, protein is king with new additions from Lean Body, Quest Nutrition, Joyburst and Genius Gourmet.
Nov 8, 2024Monster: Increased Expenses Lead to Mixed Q3Higher expenses weighed on Monster Energy’s Q3 2024 earnings report this week, but the company says it feels optimistic about future growth opportunities as it…
May 3, 2024Monster: Net Sales Up Double-Digits in Q1Monster Beverage Corporation reported double-digit net sales growth in Q1 2024, rising +11.8% to over $1.9 billion, according to the energy drink…
May 2, 2024Monster Co-CEO Rodney Sacks Announces Succession Plan in Q1 Earnings CallMonster Beverage Corporation chief executive Rodney Sacks laid out a likely succession plan Thursday that will eventually see co-CEO Hilton Schlosberg taking…Feb 29, 2024Last Updated Mar 1, 2024Monster: Q4 Sales Up Double-Digits amid Lower Freight, Higher PricingThough finishing slightly below some analyst expectations, Monster Beverage Company reported strong double-digit growth in its Q4 and full year 2023 earnings…
Jan 17, 2024Last Updated Jan 17, 2024Monster Previews 2024 Innovations, Bang Refresh at Investor MeetingWith its business expanding amid a rising U.S. energy drink category, Monster Beverage Corporation projected confidence in its widening product portfolio…
Dec 7, 2023Last Updated Dec 7, 2023Marketing: MiO Offers Drink Insurance, Energy Drinks Partner With Recording ArtistsIn this week’s marketing roundup, enhanced water concentrate brand MiO takes aim at Gen Z consumers’ dissatisfaction with the “unwelcome side effects” of…
Nov 3, 2023Monster: Potential for Bang Only Slightly Clearer After Q3 EarningsThose looking for more clarity on Monster Energy’s plans for Bang during the company’s Q3 earnings call yesterday got only a small taste of how the business is…Nov 2, 2023Monster: Growth Remains Strong, But Bang Expenses Impact EarningsMonster Energy’s acquisition of Bang, including the purchase of existing inventory, led to a small drag on gross profit during Q3 2023, according to the…
Aug 4, 2023Last Updated Aug 4, 2023Monster: Plans for Bang Become Clearer In Q2 Earnings CallAfter completing its acquisition of Bang manufacturer Vital Pharmaceuticals’ assets on July 31 for $362 million, Monster co-CEO Rodney Sacks said during the…Apr 18, 2023“Non-actionable Puffery”: Monster Asks Judge To Dump VPX False Advertising LawsuitMonster Energy has asked a federal judge in Florida to dismiss a false advertising lawsuit filed by Bang Energy manufacturer Vital Pharmaceuticals (VPX)…
Mar 29, 2023Last Updated Mar 29, 2023Kitu Life Calls Out Monster Over “Super Coffee” NameAlready one of the top selling RTD coffee brands in the U.S., Monster Energy’s Java Monster is set to enter the Australian market with a lower sugar…Mar 1, 2023Monster: Company is ‘Pleased’ with Early Alcohol, Zero Sugar PerformanceMonster Beverage Corporation reported net sales growth of 13.9% to $6.31 billion – up from $5.54 billion the year before – in its Q4 and full year 2022…Jan 19, 2023Last Updated Jan 19, 2023Monster: Crowded 2023 Innovation Slate Includes Tour Water, Clean EnergyMonster Energy Company unveiled its full 2023 innovation pipeline during its annual investor meeting webcast on Wednesday, showcasing its ambitions in the…