This Week’s New Products: Witch’s Brew & Spiced Apple Cider
In this week’s roundup of new products, Alani Nu and Spindrift take inspiration from Halloween and all things fall, while some brand like AVEC hold onto an “eternal summer.”
Headlines
PowerPlant Partners Closes Fund III at $330M, Expands into Consumer Tech
Venture capital firm PowerPlant Partners announced today the close of its Fund III at $330 million. The fund will focus its investments solely in growth stage companies and consumer-facing brands "that are better for the people and planet."
Taste Radio: Networking Is Everything. And, It’s Right In Front Of You.
On the cusp of BevNET and Taste Radio networking meetups in San Diego and Austin, the hosts highlighted the value of industry connections and linking up with experienced professionals, and why showing up is half the battle. They also spoke about a new fund focused on women-led brands, a retailer focused on non-alcoholic cocktails and spirits and new products that caught the hosts’ attention.
NFL Star Budda Baker Invests in LIFEAID to Support Energy Drink Expansion
As the company looks to its new FITAID Energy line as a fast-growing sales leader, NFL star Bishard “Budda” Baker has invested an undisclosed amount into functional beverage company LIFEAID to help support the brand’s expansion.
Columbia Distributing and Scout Distribution to Launch Joint Venture in Idaho
The largest total beverage wholesaler in the Pacific Northwest and a Southern California-focused independent distributor are linking up to start a distribution operation in Idaho this fall.
Dan Bilzerian’s Cannabis Company Under SEC Scrutiny
Cannabis and vape company Ignite International Brands is being investigated by the U.S. Securities and Exchange Commission for making false or misleading statements in reporting its 2020 financial results.
FMI: Omnichannel Shoppers Force Shift In Retail Layouts, Drive Clamor For In-Store Tech
Consumers are increasingly seeking out fresh and convenient options, leading retailers to reconsider store layouts and invest in technology to improve their efficiency and omnichannel capabilities.
People Moves: United Sodas of America CEO Zupan Steps Down, Co-Founder Roscoe Takes Reins
United Sodas of America co-founder Marisa Zupan announced she has stepped down as the brand’s CEO and will move into an advisory role with the company. She hands the reins over to co-founder Craig Roscoe, the company’s largest shareholder who is assuming the CEO role.
6666 Grit & Glory Debuts Craft Beer and Ranch Water in Texas; Plans for National Roll Out
The Yellowstone universe has expanded into the cold boxes and warm shelves of Texas – with more states to follow – in the form of craft beers and ranch waters from 6666 Grit & Glory. The products are the result of a collaboration between Yellowstone creator Taylor Sheridan, 101 Studios CEO and producer David Glasser and beverage incubator L.A. Libations.
New Hope Announces New Safety Measures for Expo East
With Natural Products Expo East arriving Sept. 28 in Philadelphia, conference host New Hope Network has introduced a set of guidelines to improve the safety of attendees and create an atmosphere of respect at the event.
Elevator Talk: Nouri, Xoca, Inner Love, Cane’d, Down To Earth
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Natalie Alibrandi, the founder of Nali Consulting, who shared her thoughts, questions and feedback with the participants.
Roar Organic Names Bill Lange as President
Hydration beverage maker Roar Organic has named beverage industry veteran Bill Lange as president, responsible for overseeing the brand as it seeks to expand its retail presence nationwide, the company announced this week.
Spindrift Shakes Up Innovation Strategy with First Seasonal Flavor Launch
As competition within the category bubbles up, Spindrift is releasing its first-ever seasonal flavor in its ongoing mission to be the leading premium sparkling water brand on the market.
Chobani Pulls IPO Plans
Chobani scuttled its public offering plans on Friday, citing “current market conditions.” The news comes over a year after it filed with the SEC and six months after announcing it would delay its public offering.