Press Clips: Soda + Sport = Success?; Rockstar CEO Slammed by Forbes
The Wall Street Journal recently reported on athletes incorporating soft drinks into their diets.
Headlines
Roasted Rebellion: Meet the Coffee Upstarts
The question is whether brands should try to present themselves as an alternative category to the average Starbucks drink – which some describe as a dairy type of beverage – or as another part of the coffee mix.
BevNET Live Day One Recap: Fortune Favors the Bold
“These nutso ideas are what everybody’s looking for right now” Primozich said. “Weirdo ideas like putting soup in a bottle and throwing it in the beverage case.”
BevNET Announces Its Best of 2014 Award Winners
Two common threads link this year’s best: One, brands have maintained a focus on health-driven trends, initiating timely innovation in both formulation and packaging. Two, companies have executed on multi-channel retail and distribution strategies at a time when mainstream consumers become increasingly aware and actively pursue beverages in natural-focused categories.
Suja Funding Surge Continues: $21 Million More
The round is the third in the past 18 months for the company, taking the total amount invested in the brand to $45 million.
Learning from a Dairy Diaspora
There’s an increasing number of people questioning the whole premise for dairy milk, either because they’ve embraced non-dairy paleo lifestyles, have environmental concerns associated with a dairy-centric agricultural system, or just plain don’t like the taste as much.
Executive Moves: Bob Groux in as Little Miracles Interim CEO
Bob Groux of Coast Brands will be stepping in to replace former U.S. CEO John Carroll on an interim basis.
Vital Now Juicing for NYC
Nearly four months after its launch of a juicing facility in Southern California, Vital Juice has announced its arrival in the New York City market.
RealBeanz in Real Trouble?
According to multiple sources, the Brooklyn-based company, which markets a line of bottled iced coffees and made functionality a key point of differentiation from competing products, has laid off most of its staff and is said to be seeking a new infusion of capital in hopes of a restaging its coffee line.
“Raw” Coconut Water Under Scrutiny of the FDA
Last month, New York-based Exotic Superfoods voluntarily recalled its flagship Young Thai Coconut water product, following a visit from the FDA.
Five Years in Review
Brands create categories. But declining categories can smother brands. That’s what a five-year analysis of topline category data tells us.
Random Thoughts to Ease Into 2015
One reality of getting older is that your attention tends to wander. Hence, I present some disparate thoughts to ponder.
Press Clips: Soda Makers Switch It Up
Americans are drinking less soda than ever before and as a result, soft drink makers are looking to get creative.
FDA Announces Widespread Calorie-Listing Regulations
The FDA will now require establishments with a foodservice component, including restaurants, grocers and convenience stores, with 20 or more locations to list caloric information on their menus.