Cost-Cutting Lemon Perfect Sheds CEO, CMO
An investor-driven shakeup at Lemon Perfect has resulted in significant headcount reduction, including company leadership and several of its employees.
Headlines
Distribution: Target Touts ‘Largest Ever’ Wellness Expansion with Revamped CPG Set
Health is always at the top of mind during New Year’s resolutions. But this year, Target seems to be taking those resolutions to heart by going bigger than ever on its wellness set with a 30% assortment expansion across categories.
Taste Radio: Is Protein Driving – Or Diluting – Brand Value For CPG Brands?
Protein is showing up in more products than ever before, but does it need to be in your soda? The Taste Radio team digs into the fast-growing ingredient trend, breaking down taste, functionality and whether more equals better. The hosts also tease an exciting first: BevNET’s inaugural trade show booth at the upcoming Winter FancyFaire*.
Dairy Celebrates New Position At Top of FDA Pyramid
True to its promise of delivering the “most significant reset of federal nutrition policy in decades,” the government’s new dietary guidance released this week put dairy back in the spotlight.
New Products: GORGIE and Bloom Do Protein, Monster Energy Taps into Dirty Soda Trend
This week’s gallery features protein line extensions from GORGIE and Bloom Nutrition, a skincare collaboration from Saint James and the latest innovations in THC-infused beverages.
ZOA to Pay $3M in Class Action Settlement Over Preservative Claims
ZOA Energy will pay out $3 million to consumers as part of a class action settlement over allegedly deceptive marketing claims. The lawsuit against the brand dates back to October 2023 when consumers sued the company in California.
Dunkin’ Riding Protein Wave With New Menu Items
Dunkin' is getting on-trend with the addition of protein milk now offered to its Lattes and Refreshers, its fruit-flavored green tea drinks.
Reviews: We Dive into Mocean, Pour Up With The Only Mix
This week's reviews features a pair of elevated takes on established categories: Mōcean's "grown-up" energy drink and The Only Mix, a new mixer line made with HPP juice.
Status Unclear After Emo. Drink Announces “Winding Down,” Then Deletes
The future of functional drinks brand Emotional Utility Beverage (EUB) is unclear after an executive posted on LinkedIn this week that the brand was “winding down,” but later deleted the post.
Korean Startup CLOOP to Debut Powdered Hydration Product in the U.S.
CLOOP, the Korean company behind Netflix’s “Squid Game” energy drink collaboration, is set to enter the U.S. powdered hydration set with this month’s launch of Hydrobae, marking a significant step in its global expansion.
RNDC’s Supplier Exodus Continues as Proximo Spirits Departs
After last year's exodus of suppliers from Republic National Distributing Company (RNDC) – resulting in the closure of its California operations – Jose Cuervo’s parent company is making its national exit, marking another major loss for the distributor.
Bloom Launches Clear Whey Protein Powders
Bloom Nutrition is expanding its protein powder lineup into an on-trend format.
Simply Good Foods Posts Mixed Results As OWYN Product Quality Issues, Atkins Headwinds Persist
Despite a weak performance from Atkins, the Simply Good Foods Company expressed confidence in its ability to reaccelerate topline growth and rebuild margins through its Quest and OWYN brands in its first-quarter earnings report.
Sprouts ‘Mainstreams’ THC Drinks With 120-Store Launch
Sprouts Farmers Market will start selling drinks from seven hemp-derived THC brands across 120 stores in Texas and Florida on Monday.