News

A.J. Green Joins Rockin’ Refuel as Brand Ambassador

Green will be the new face of the brand's "Rockin'" national advertising and public relations campaign, and has released a behind-the-scenes video telling fans why he chooses Rockin' Refuel as part of his healthy nutrition routine.

Heaven Hill Brands Acquires Deep Eddy Vodka

Heaven Hill Brands, the nation’s largest independent, family-owned and operated distilled spirits supplier has entered into a definitive agreement to acquire Deep Eddy Vodka, the #1 fastest-growing spirits brand in the US, according to IRI, and its distillery from Eliza Spring, LLC, for an undisclosed amount.

Coke CEO Promises Transparency in Response to GEBN Controversy

In an op-ed published in The Wall Street Journal on Wednesday, Coke’s chairman and CEO Muhtar Kent said that the company had made mistakes in the way it has “engaged the public health and scientific communities to tackle the global obesity epidemic that is plaguing our children, our families and our communities,” saying that the approach “is not working.”

BevNET Exclusive: Suja CEO Jeff Church Talks Coke Investment

“Since we started, we’ve shipped over 40 million bottles of Suja,” Church said. “With Coke and the right construct of an arrangement, we could go from 40 million to a billion. It just gets us super-excited about the pathway to building a much bigger business.”

SNO Water Finalizes Safeway Deal

Safeway store brands include Safeway, Vons, Pavilions, Randalls, Tom Thumb, Dominick’s and Carrs.