News

Teremana Tequila to Launch in Five New International Markets This Year

Teremana Tequila, the premium, small-batch tequila founded by Dwayne “The Rock” Johnson will launch in five new international markets this year, including the United Kingdom (UK), Australia, Germany, the United Arab Emirates (UAE) and Colombia, in addition to travel retail locations across the globe. 

Empress 1908 Cucumber Lemon Gin Launches in Canada

Excited to share that the makers of the #1 selling premium Gin, Empress 1908 Gin, announced the launch of their newest expression – Empress 1908 Cucumber Lemon Gin – and it's now available exclusively in BC!

After Rapid Rise in Midwest, BUBBL’R Goes Nationwide with Target

BUBBL’R is going nationwide in Target, bringing the Wisconsin-based sparkling water brand to top coastal beverage markets for the first time. Developed and owned by Pepsi-Cola bottler Wis-Pak, BUBBL’R produces a line of functional sparkling waters containing antioxidants, vitamins and 69 mg of caffeine per 12 oz. slim can.

WTF: Lucky F*ck Energy Announces Rebrand, New Investment

Less than a year removed from its launch, Lucky Energy (formerly Lucky F*ck Energy) has landed a fresh $8 million investment as the energy drink rebrands itself to find new distribution opportunities.

Marketing: Beverage’s Best April Fool’s Pranks

Running a business in the high-stakes beverage industry is a serious undertaking – for 364 days of the year, that is. But today, April Fool’s Day, is more of a laughing matter.