Distribution Roundup: Water Variants Still Rising, Green Mustache Strengthens Presence in NYC
If your beverage is sparkling, flavored, some form of water and has a solid foundation in taste and packaging, retailers are probably interested.
News
Review: Suja Elements – New Varieties
Suja has added a few more varieties to its Elements line of juice smoothies. Like all Suja products, the new Elements flavors are cold-pressed and high-pressure processed, and while we have mixed feelings about some of the new varieties in terms of packaging and branding, the formulation and flavor of the products are excellent.
Founder of Skinnygirl Sparklers Launches Recipe Contest
WOODBURY, N.Y. — On the November 11th episode of “bethenny” Bethenny Frankel, the original Skinnygirl™, announced her new partnership with AriZona Beverages to launch Skinnygirl™ Sparklers, a line of sparkling…
Campari America Assumes Distribution of Aperol in the U.S.
Red-Hot Global Aperitif Brand Owned by Gruppo Campari Shifts from Palm Bay International to Campari America in Key American Market SAN FRANCISCO and BOCA RATON, FL (November 21, 2013) –…
Ficks to Begin Production of All-Natural Cocktail Fortifiers in January
New Line of All-Natural Cocktail Fortifiers Combines Great Taste with Health Protection San Francisco, CA (PRWEB) November 21, 2013 — Two weeks ago, Ficks & Co announced the launch of…
Download Your FREE Copy of BevNET’s New Beverage Guide
BevNET’s New Beverage Guide, the most comprehensive collection of non-alcoholic beverages compiled annually, is now available for download. Featuring nearly 160 new brands and products from a wide range of drink categories, the guide is an essential resource for beverage manufacturers, suppliers, distributors, and retailers. Download your FREE copy of the guide here.
USBG Legacy Cocktail Showcase Sponsored by BACARDÍ Rum Kicked off Regional Qualifiers in Boston
12 Regional winners will advance to National USBG Legacy Showcase in February to compete for Global Showcase opportunity CORAL GABLES, Fla., Nov. 21, 2013 /PRNewswire-USNewswire/ — BACARDÍ, and the United…
Essentia Water Secures Distribution With Delhaize America and H-E-B
BOTHELL, Wash. — Essentia Water, innovator of the first bottled functional water in the United States, announces distribution partnerships with two leading U.S. grocery retailers, Delhaize America and H-E-B that…
On the Air, Blumenthal Continues Energy Drink Battle
After Senator Richard Durbin (D-IL) received a tweet with an image of a toy boat draped in branding from Rockstar Energy, CNN anchor Jake Tapper aired Senator Richard Blumenthal (D-CT) on his news show to chat about youth marketing and energy drinks, a rather familiar subject by now.
The Kraken Rum Launches New TV and Digital Marketing Campaign
$10MM national television buy for the fast-growing rum brand. JERSEY CITY, N.J., Nov. 20, 2013 /PRNewswire/ — It’s happened: The Kraken has burst from the realm of myth into the…
Pinnacle and Cinnabon Collaborate on New Cinnamon Roll-Flavored Vodka
Pinnacle® Cinnabon® Vodka rolls into market with the indulgent flavor of Cinnabon’s® Cinnamon Rolls DEERFIELD, Ill., Nov. 21, 2013 /PRNewswire/ — Pinnacle® Vodka, one of the leading imported premium vodka…
Review: Rockstar Sparkling Energy
Amid rising demand for low-calorie and flavored sparkling waters, Rockstar has released a new “Sparkling” brand extension to its line of energy drinks. The beverages, which come in Cherry Citrus and Peach varieties, are zero-calorie seltzer-like products that are sweetened with Ace-K and sucralose. With a softer vibe than its primary line, both in terms of flavor and branding, the drinks are a nice addition to the Rockstar family.
Campbell’s Soup CEO: V8 Feeling the Pressure from Super-Premium Juices
In an investor call yesterday morning, Campbell’s Soup CEO Denise Morrison said that "proliferation of specialty beverages and packaged fresh juices" is having a significant effect on first quarter 2013 sales of its V8 brand of shelf-stable juice drinks.
Press Clips: How to Fail in Beverages; S.F. Supes Push for Soda Tax; The $500K Red Bull Heist
Beverage entrepreneurs often hear about ways that they might succeed in a rough-and-tumble and unforgiving industry: start small, build regionally, create a memorable brand. But what about the -- often unspoken of -- ways to fail in beverages?