News

DS Waters Acquires Mountain Valley Water Distributor

ATLANTA — DS Waters of America, Inc. (DS Waters), announces the acquisition of Jensen Distributors, Inc., a distributor of Mountain Valley® and Diamond™ water products in the Tampa, Florida area.…

Wild Turkey 101 Rye Whiskey Returns to the Market

LAWRENCEBURG, KY (November 18, 2013) – Ask and you shall receive. That’s the mantra from the Wild Turkey® team, as the brand brings back its highly-coveted Wild Turkey 101 Rye.…

BACARDÍ Rum Launches “Untameable” Campaign

New, bold “BACARDÍ Untameable Since 1862” campaign launches globally, unites brand and products Evocative print, digital and TV ads inspire consumers to unleash their “Irrepressible Spirit” to live boldly and…

SodaStream Launches Three Flavors Co-Branded With Ocean Spray

MOUNT LAUREL, N.J. — SodaStream is helping consumers ring in the season with the merriest of berries—cranberries that is! Today the leading manufacturer and distributor of home carbonation beverage systems…

Distribution Roundup: More Oats in the Mainstream

Recent developments in distribution news indicate that retailers are beginning to express more confidence in oat-based beverages. Shortly after BevNET reported that, alongside Sneaky Pete’s line of oat-based drinks, Target will include Oatworks in its emerging brands test, FreshDirect announced on Thursday that it will also carry the Oatworks line.

Honest Tea Sued Over Marketing of Honey Green Tea

Honest Tea is facing a proposed class action lawsuit which alleges that the company is dishonestly marketing Honey Green Tea because the beverage doesn’t contain the amount of antioxidants that it lists on the label. The lawsuit accuses the Coca-Cola-owned company of misleading consumers about the actual amount of “antioxidants green tea flavonoids” in the product.