BARDSTOWN, KY (September 9, 2013) — Heaven Hill Distilleries, Inc., the nation’s largest independently owned and operated distilled spirits producer and the world’s second largest holder of aging Bourbon announced…
LifeAID, a company that markets a variety of beverages designed for a specific use occasion, recently launched PartyAID, a hangover a recovery drink, and FitAID, which is advertised as "a functional fitness beverage." While we understand the company’s approach to innovation, the lack of anything that ties its products (which includes GolferAID, its first product) together is a big issue.
PURCHASE, N.Y. — TM Pepsi is kicking off the 2013 NFL season by celebrating the intense passion and unbridled excitement that fans everywhere have for the game of football with…
Sean Venus, who played a critical role in the development of Mamma Chia as a national brand, is leaving the company to start a new distillery. Venus has assisted with supply chain logistics and business strategy for the chia-based food and beverage company since 2010, and became the VP of Operations for Mamma Chia in October 2012.
BAKERSFIELD, Calif. — Bolthouse Farms is bringing the holiday spirit with three limited-edition beverages that celebrate the delicious flavors of the season. Launching this September, the new Bolthouse Farms Holiday…
HOBOKEN, N.J. — blk. Beverages today announced the first brand extension of blk. Beverages since forming the company a little more than two years ago. The new brand, blk.+, includes…
Suleyman Moratoglu, who is the VP of Marketing and Product Management for Tetra Pak Inc. in the U.S. and Canada, will wrap up the day with a forward-looking exposition of iterative strategy for beverage companies that will be designed to help entrepreneurs see their entire product development and marketing ecosystem as a vehicle for improving their business.
With his playing days over, Shaquille O’Neal doesn’t need to sweat free throws any longer. Instead, however, he’s got health activists calling him out.
For beverage sales in convenience stores, Labor Day was the strongest holiday weekend thus far in 2013, according to a survey conducted by Wells Fargo Securities. The survey, which represents beverage retailers from more than 10,000 C-store locations across the country, indicates that C-store beverage sales increased by 4 percent over the long weekend.
ST. LOUIS — Sensient Colors LLC, a business unit of Sensient Technologies Corporation (NYSE:SXT) and the global leader in color for food and beverage applications, has developed palm-free natural colors,…
Herradura Barrel Art Collection to Benefit Creative Capital’s Professional Development Program for Artists LOUISVILLE, KY. (September 4, 2013) – Since 1870, Tequila Herradura has been crafting what many consider to…
Yes, the rollout of Body Armor has featured some missteps; yes, people have noticed. But founder Lance Collins, as grizzled a beverage veteran as any, is determined to achieve success with his multi-function, “superdrink” brand. But the current ultra-competitive pricing environment for beverages, in which new products face off against highly promoted brands made by bigger companies, has made that road tougher than ever, Collins said.
Study Shows Package Design Plays Vital Role in Consumer Perception and Shelf Impact WALTHAM, Mass.–(BUSINESS WIRE)–Affinnova, Inc., a global marketing technology company that dramatically improves innovation and marketing success rates,…
(St.Helena, CA) September 5, 2013 – Charbay, of one America’s most prominent artisan distilleries, has released its award-winning clear vodka in a limited-edition bottle to launch their 30th anniversary celebration.…
