News

Bolthouse Farms Adds Three New Flavors

BAKERSFIELD, Calif. — A nation of on-the-go, health-conscious consumers can now enjoyBolthouse Farms® latest beverage flavors – vegetable-filled Mango Ginger + Carrot Juice, antioxidant-rich Multi-V Goodness and protein-packed Salted Caramel…

Roaring Lion Unveils ‘Zero’ Flavor in Slim Can

SUN VALLEY, Calif. — Roaring Lion is proud to announce the expansion of their current line of energy drinks with the unveiling & launch of their ‘Zero’ flavor in a…

OnJuice Now Available in Miami Hotels, Yoga Studio

BOCA RATON, Fla. — OnJuice, quickly becoming South Beach’s favorite cold-pressed juice brand, is newly available at three premier locations in the Miami area: Gale South Beach Hotel Bikram Hot…

Bolthouse Farms Introduces Vegetable-Driven Beverage

BAKERSFIELD, Calif. — As the nation becomes increasingly health conscious and the vegetable juicing trend skyrockets, consumers are looking for easy ways to get more greens into their diets. They…

Channel Check: Lemonade

This category has been the hottest of the hot for the past couple of years, and it’s a place where entrepreneurial brands are fully engaged with the big guys in the fight for position. Note Calypso’s steady and sustained growth, along with Hubert’s and Cabana. Meanwhile, there are plenty of new launches – plenty of brands with no track record. We fear the “Golden Bear” – so should Minute Maid.

Miss Muffet Broadens Her Palate

She was eating curds and whey back in the day, but Little Miss Muffet might look past milk the next time she’s searching for her protein boost. Advances in protein technology, rising raw materials costs, and lifestyle changes have combined with an overall upsurge in demand to create a broader set of proteins used in beverage than those derived solely from whey, the popular milk-based protein.

PL Thomas Introduces Food Replacement Technology

MORRISTOWN, N.J. — P.L. Thomas & Co, Inc. announced today that it has launched a line of ingredients that offer a fruit and vegetable ‘food replacement’ experience in consumer food…

Muscle Milk to Help Rebuild High School Athletic Programs

BENICIA, Calif. — CytoSport™, one of the largest sports nutrition companies in the United Statesand parent company to Muscle Milk® , announced today that the Muscle Milk Recovery Grant Program…

Review: Cow Wow Cereal Milk

While it’s not the first beverage to feature a cereal and milk flavor — that  honor belongs to Larry T’s short-lived Liquid Cereal — Cow Wow is certainly an innovative…