News

Mode Drinks Introduces Coco Fresco to U.S. Market

CREMORNE, Australia — Estimated to reach $1 billion by 2015, the coconut water market is one of the fastest growing  beverage industries in the United States. This growth comes as…

AquaBall Partners With BI-LO and Winn-Dixie

IRVINE, Calif. — True Drinks, Inc., a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on its proprietary, patented bottles, today announced…

Vital Root Launches Soluble Plant Protein Beverage

VITAL ROOT is proud to announce the launch of BOTAN, the first 100% soluble plant protein beverage. BOTAN is the result of a unique and patented method used to extract…

NY2O Appoints New Key Accounts Manager

Michael Cunningham has been appointed Manager – Key Accounts for NY2O, one of America’s premium bottled waters which is presently being marketed and sold in selected areas of the Northeast,…

Beyonce and Pepsi Announce New Advertising Campaign

WHITE PLAINS, N.Y. — Beyonce and Pepsi take the ultimate trip down memory lane, only to realize the excitement of the moment is NOW in a new global advertising campaign…

Cascade Ice Expands Availability to All 50 States

LOS ANGELES — Unique Beverage Company, LLC is thrilled to announce the expansion of its most popular beverage line, Cascade Ice Zero-Calorie Water, to all 50 states nationwide. Cascade Ice…

XYIENCE Launches Nationwide Contest With UFC

LAS VEGAS (April 2, 2013) — XYIENCE Xenergy, the official energy drink of the UFC®, kicks off its nationwide contest DoYou Have the Power to Win? on May 1, 2013.…

Ex Drinks Ceases U.S. Operations

Ex Drinks is an ex-beverage company… at least in the U.S. On Friday, the company, which marketed a range of functional beverages, announced that it would cease sales in the U.S. The company notified BevNET and other business contacts of the news via a short e-mail, which offered no specific details on the decision.

Judge Tosses Out “All-Natural” Lawsuit Against AriZona

AriZona Beverages can breathe a sigh of relief now that a federal judge has tossed out a long-running class-action lawsuit claiming that the company misrepresents its products as “all-natural.” In his ruling, U.S. District Judge Richard Seeborg decertified the class of consumers in the suit and stated that the plaintiffs did not introduce any evidence to prove their allegations that high fructose corn syrup (HFCS) and citric acid are artificial ingredients.

Muscle Milk Launches Light Peach Mango Flavor

BENICIA, Calif. — CytoSport, one of the largest sports nutrition companies in the U.S. and parent company to Muscle Milk and Muscle Milk Light, announced today that it has launched…

Onli Beverages Releases Sparkling Coffee in Whole Foods

WEST PALM BEACH, Fla. — Whole Foods has always marched to it own drum…of healthy eating and maintaining a higher more ethical standard of natural products. The beat continues with…