BevNETBodyArmor and Kobe Bryant Launch Marketing Campaign
BODYARMOR Sports Drink and Kobe Bryant today announced the launch of the brand’s newest ad campaign consisting of four television spots, digital creative, billboards and radio executions.
News
Buffalo Trace Releases E.H. Taylor Jr. Four Grain Bourbon Whiskey
Buffalo Trace Distillery announces a second release of its award-winning E. H. Taylor, Jr. Four Grain Bourbon Whiskey, available this spring.
Taste Radio Ep. 107: Fuze/Core/BodyArmor Founder Collins — ‘Be the Pulse Before the Trend’
A self-described “entrepreneurial junkie,” Lance Collins -- the founder of Fuze, BodyArmor and Core -- is still itching for his next fix; How financial discipline, hustle and perseverance has paid dividends for Q Drinks founder Jordan Silbert.
Campari Unveils New Ad Campaign
Campari, Italy’s iconic bittersweet red aperitif and cornerstone ingredient in the Negroni, today unveils its new ad campaign, Go A Sip Beyond.
SPINS Acquires FoodFacts Inc.
SPINS, the leading provider of retail consumer insights, analytics, and consulting for the Natural, Organic, and Specialty Products Industries, has acquired FoodFacts Inc., the leading consumer awareness platform for transparency into nutrition data, ingredients, allergens, and sensitivities.
Smart Vision Lights Introduces LLM LED Light Manager
To address the lighting control needs of multi-light machine vision solutions, including photometric 3D and multispectral systems, Smart Vision Lights is pleased to announce its programmable LED Light Manager (LLM) and associated light kits.
Los Arango Revives Tequila Line
Los Arango Tequila, the authentic artisanal ultra-premium tequila with revolutionary heritage, is pleased to announce the revival of Los Arango Tequila Blanco, Resposado and Añejo, just in time for Cinco de Mayo.
Peloton Announces Antioxidant-Rich Cascara Tea
Cascara is taking the healthy beverage and craft coffee world by a storm because of the numerous positive characteristics this ingredient has. Recently, Peloton has decided to expand its product range and bring a cascara tea to the market.
Overnight Labels Gives Website a Makeover
Over the last few months Overnight Labels has worked hard to update the company’s website. The site has a more modern and fresh look with an enhanced design and added information to help visitors better understand the intricacies of custom labels, shrink sleeves, flexible packaging and prototypes.
Press Clips: Starbucks to Review Policies After Accusations of Racism
Following nationwide controversy after two black men were arrested in a Philadelphia Starbucks the company has said it will review its policies; PepsiCo trials Aquafina dispensers; Public outcry after Nestle is cleared to increase its pumping of Michigan groundwater; Finlays opens a Rhode Island facility; Lavazza reveals it turned down offers to sell from both JAB and Nestle.
Vessl to Attend FBIF 2018 in Shanghai
Vessl has been invited to attend FBIF 2018 in Shanghai, China on April 18 - 20. The Food and Beverage Innovation Forum (FBIF) is known internationally as one of the most influential events in the food and beverage industry.
Harlem Globetrotters Name Tum-E Yummies As Official Juice Drink
The Harlem Globetrotters and Tum-E Yummies fruit-flavored water drinks today announced a partnership that will make Tum-E Yummies the Official Juice Drink of the Harlem Globetrotters.
Charbay Distillery Releases Doubled & Twisted Whiskey for 35th Anniversary
California’s pioneering Charbay Distillery enters their 35th year as one of the first craft distilleries in California and the US, celebrating with the release of the 2018 Doubled & Twisted (D&T), a unique blend of select aged 3 and 7 year old Charbay Whiskeys.
Oak & Cane Announces Distribution Growth in Florida
The brand has achieved distribution in all major retail outlets throughout the state and has shown it has legs on-premise with its ability to achieve presence on key restaurant/bar menus from Miami to Palm Beach.
