Seeking to better capture its target audience of Gen Zers and increase repeat purchase rates, hydration beverage producer Leisure Hydration is gearing up to launch a flavor-forward packaging refresh in the first quarter of this year.
Beverage business M&A activity was down 18.3% year-over-year in 2025, as private equity transactions fell 30% between 2024 and 2025.
Arkansas-based Westrock Coffee closed out fiscal 2025 with “record-breaking results” and a significant pivot from heavy construction spend to full-scale beverage operation at its newly commercialized Conway, Ark. facility.
Fermented tea Mood has refreshed its branding amid a broader restructuring at its umbrella company, Boochcraft.
Reporting live at Natural Products Expo West in Anaheim, Calif., Nosh managing editor Monica Watrous and BevNET managing editor Marty Caballero highlight key themes and insights, from the development of the coconut water category to the proliferation of beef tallow and more.
About 10 months ago, North American yerba mate pioneer Guayakí unveiled a major name change after 30 years in business, rebranding its entire portfolio to become Yerba Madre. Today, the company’s leaders say they couldn’t be happier with the results.
Non-alcoholic (NA) wine, beer and spirits still account for less than 1% of total alcohol category sales – leaving a runway for brands that innovate with popular functional ingredients, according to a new report from market research firm NIQ.
Crazy Mountain will leverage the founders’ fame and platforms to tell the brand story, while pushing it on social media and sampling in the trade. "We love beer, we just don't always want the effects that come with it," said George Clooney.
Once confined to sports nutrition powders and gummies, creatine is pushing its way into the mainstream in new formats as a growing number of health-conscious consumers recognize the functional ingredient's benefits to everyday health.
Thrive Market co-founder & CEO Nick Green believes the future of healthy living will be shaped less by trend-chasing and more by trust, technology, and simplicity. In this episode, he explains how the pioneering online grocer evaluates brands, why taste still matters most, and why he increasingly sees the company as an AI-driven platform helping consumers navigate health with greater clarity.
Pitched as "for life on the double," Dunkin' Double features the equivalent of two shots of espresso per 15 oz can, or around 140 mg caffeine.
Stronger volume gave non-alcoholic beverage sales a hefty boost in the two-week period ending February 21, according to the latest analysis of NielsenIQ data by Goldman Sachs Equity Research.
As the worlds of health and beauty continue to converge, modern soda darling Poppi has partnered with skincare brand Bubble to launch a co-branded line of Talk Back Lip Serums exclusively available at Walmart.
Refillable bottled water brand PATH Water is moving into sports hydration with four flavors of electrolyte-infused, flavored drinks.
