Mexican Icon Luis Miguel is the New Owner of Casa Don Ramón
Luis Miguel has become a proud shareholder of Casa Don Ramon, a distinguished 100% Mexican company renowned for its production and marketing of ultra-premium tequilas.
News
Sparkling Ice Serves Up ‘Anything But Subtle’ Campaign With ‘Chief Flavor Officer’ Annie Murphy
The Sparkling Ice brand, crafted by Talking Rain Beverage Company, announced the launch of a vibrant new marketing campaign, "Anything But Subtle."
Oatly Launches Two New Plant Milks, Seeks to “Go Deeper with Existing Customers”
After several years focused primarily on innovating in the food space, Swedish plant-based products maker Oatly is getting back to basics with two new oat milk launches: Unsweetened Oatmilk and Super Basic Oatmilk.
G FUEL Celebrates Atari’s Gaming Legacy With Atari 2600+ Collection
G FUEL Energy Formula is kicking off 2024 with an exciting flavor collaboration with one of the most iconic and enduring brands in video games with the Atari 2600+ collection, arriving exclusively on GFUEL.com January 10.
Hiyo Launches its Latest Original Flavor, Strawberry Guava, for Dry January
New year, new floaty flavor! As we usher in 2024, Hiyo is thrilled to announce an inviting addition to its non-alcoholic social tonic lineup: Strawberry Guava! This eagerly awaited new…
OPTIMIST Launches First Ready-to-Drink Offering with Cali Spritz
OPTIMIST, the Los Angeles-based beverage company known for its award-winning, non-alcoholic distilled botanical spirits, announces today the launch of its first ready-to-drink offering. Almost three years of research and development, sipping and serving OPTIMIST cocktails in some of the best bars and restaurants across the US, has resulted in an RTD collection of four alcohol-free riffs on their favorites, one for each flavor profile in their spirits range, starting with the Cali Spritz.
Graasi Organic Barley Water Announces West Coast Expansion Through Strategic Partnership with KeHE
Graasi Barley Water, a renowned innovator in the health beverage sector, is excited to announce its expansion to the West Coast markets, facilitated by a new partnership with KeHE, a…
Von Kooi Family Farms Launches Farm-to-Table CBD Beverage Line
Von Kooi Family Farms, a craft hemp farm in Northern California, recently launched the nation’s first farm-to-table CBD beverage line, Creek Water Botanicals.
Yerbaé Expands Distribution, Secures Authorization With Kroger Division- Mariano’s
Yerbaé Brands Corp. (TSX-V: YERB.U; OTCQX: YERBF) (“Yerbaé” or the “Company”), a plant-based energy beverage company, announced a significant expansion in its distribution channels through a strategic partnership with Mariano's, a mid-west supermarket chain owned by Kroger.
Saint James Iced Tea Expands Executive Team With the Addition of Tom Kurtz as VP of Sales and Distribution
Saint James Tea, the line of certified organic and sustainably packaged ready-to-drink iced teas, announced the expansion of their executive leadership team with the hire of Tom Kurtz as Vice President of Sales and Distribution.
Sarilla Unveils Hoppy Hibiscus in Collaboration With Pink Boots Society
Sarilla announces the launch of Hoppy Hibiscus, an alcohol-free, lightly sparkling beverage, supporting Pink Boots Society.
Within ‘Intimidating’ Category, American Single Malt Whiskey Brands Seek Education & Evolution
In a move that confirmed growing consumer thirst for what was once a niche spirit, last year the U.S. Tax and Trade Bureau (TTB) announced that it is on the cusp of releasing an official definition of American single malt whiskey, the first new spirit category to be defined in several years. As producers await the official standard, we checked in with several leading brands about what it means and what comes next.
CELSIUS Launches New Fizz-Free Flavor: Blue Razz Lemonade
CELSIUS, the lifestyle energy drink formulated to help individuals LIVE FIT with Essential Energy announced the highly anticipated launch of its newest fizz-free flavor, Blue Razz Lemonade.
Sap’s Original Hydration Drink Now Available In Central Market Grocery Chain
Sap’s Original hydration drink, the trending sports drink created in Austin, is now available in the Central Market grocery chain throughout the state of Texas.