News

Distribution Roundup: Odyssey Journeys Into 7-Eleven

Mushroom elixir maker Odyssey is traversing the East Coast; Genius Juice’s new line of functional Boost Shots are now available in Erewhon stores in California; Kratom seltzer brand Mitra9 announced via LinkedIn that its 12 oz. drinks are now being sold in Hy-Vee stores.

Wahlburgers and Sugarlands Team to Launch Limited-Time Moonshine-Infused BBQ Sliders

Sugarlands Distilling Co., an award-winning craft distillery, and Wahlburgers, the gourmet burger restaurant and bar founded by Chef Paul Wahlberg alongside his brothers Donnie and Mark Wahlberg, are collaborating on a limited-time offer (LTO) menu item available at Wahlburgers nationwide beginning today.

New Tequila from VC Banks on Additive-Free Luxury

As new luxury tequilas aim to compete with those started by celebrity partners, one brand is hoping to carve out a niche in the segment by emphasizing what it doesn’t have.

Log Still Distillery Widens Distribution in The South

Log Still Distillery is entering two new markets. In a partnership with Winebow Fine Wine & Spirits and MadVines & Spirits, Monk’s Road line of bourbon and gins and Rattle & Snap Tennessee Whiskey line will hit shelves in South Carolina and Alabama, respectively, by the end of August.

Tepache Sazón Launches in Arizona

Though Tepache, a fermented beverage made from tropical fruit, has had a long-standing history in Mexico, it’s been relatively unknown in the US. Tepache Sazón, a new expression of this traditional Mexican beverage, aims to change this and introduce US drinkers to this refreshing beverage.

Taste Radio: This Life-Saving, Anti-Brand Entrepreneur Is A Lucky F*ck

Serial entrepreneur Richard Laver chronicles his path from a 12-year-old child who survived a plane crash that killed 136 people, to being homeless at age 27, to the birth of his daughter and how she inspired the development of successful plant-based nutrition brand Kate Farms. He also discussed the launch of Lucky F*ck, his upstart “anti-brand” line of energy drinks, and how it's following in the footsteps of Liquid Death.